CHEC Port City backs inaugural Best Sri Lankan Brands Awards

Port City Colombo, leading a major transformation of Sri Lanka’s commercial capital Colombo as a world class city for South Asia, has come forward to support the inaugural Best Sri Lankan Brands Awards scheduled for 11 December.

Interbrand, the world’s largest and most influential brand consultancy, in exclusive partnership with the Daily FT, will introduce Best Sri Lankan Brands, an extension of the former’s world renowned Best Brands list.  The ranking, which identifies the most valuable brands in Sri Lanka, is modelled on Interbrand’s prestigious Best Global Brands annual report, the definitive guide to the world’s 100 most valuable brands. Accordingly, Best Sri Lankan Brands will be evaluated on Best Global Brands methodology.

CHEC Port City Colombo Ltd. believes the Best Sri Lankan Brands annual initiative is a major breakthrough for Sri Lanka, at a time when the country is repositioning itself regionally and globally to attract international investors and companies. In that context, CHEC Port City is excited to support the initiative as Gold Partner. 

“We are privileged to be a partner of this inaugural Best Sri Lanka Brands event and as a Sri Lankan corporate citizen we hope that this will become country’s reference list for many global investors and organisations interested in Sri Lanka a country which Port City Colombo is substantially investing given its enormous potential,” a senior official at CHEC Port City Colombo Ltd. stated.



CHEC Port City Colombo expressed the hope that Best Sri Lanka Brands list, will become the country’s reference list for any global investor or organisation interested in Sri Lanka, a country in which CHEC Port City Colombo is substantially investing given its enormous future potential. 

The pre-launch of Best Sri Lankan Brands was held on 30 November at Hilton Colombo with a breakfast forum for Chief Marketing Officers and Chief Financial Officers. The event focused on what it takes to become a global brand. The gala awards ceremony will be held on 11 December at 7 p.m. at the Hilton Colombo. 

Established in 1974 and an opinion leader in the field of value-based brand management, Interbrand was the first brand consultancy to recognise the significance of a brand as a business asset and introduce the brand valuation concept and methodology. 

Interbrand’s Best Global Brands methodology valuates each brand’s financial performance, role, and strength through a five-step Economic Value Added methodology, which is also the first of its kind to be ISO-certified. 

Daily FT, published by Wijeya Newspapers Ltd., is Sri Lanka’s first and only national daily business newspaper with a vision to feature and empower post-war economy of Sri Lanka. 

CHEC Port City Colombo Ltd. is a wholly-owned subsidiary of China Harbour Engineering Company, whose parent company is China Communications Construction Company Ltd. (CCCC). Incorporated in 2006, CCCC is listed in the Hong Kong Stock Exchange and currently employs over 130,000 employees in 135 countries and regions. 

CCCC is the world leader in port, road and bridge design and construction, dredging and container crane and heavy machinery manufacturing. It has designed five out of the 10 largest container terminals and cross-sea bridges in the world. In addition, CCCC is a major real estate investor and developer with vast experience in real estate construction. 

For the financial year ending December 2016, CCCC recorded revenues of $ 70.7 billion with total assets of $ 146 billion. In 2016, CCCC was ranked 110th among Fortune 500 companies and third on ENR’s Top International Contractors list.

CCCC, through its subsidiary companies, has been actively involved in Sri Lanka’s development since 1998. Together, it has executed some of Sri Lanka’s largest construction projects, including the Southern Highway, Outer Circular Highway, Hambantota Port, Mattala International Airport and Colombo South.