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Browns Plantations, Browns and LOLC Group and eBeyonds Teams at BestWeb.LK Awards 2024
Browns Plantations, one of Sri Lanka’s leading plantation companies and largest exporter of tea globally, recently added yet another accolade to its long line of local and international recognitions.
The heritage company was awarded Most Popular Corporate Website at the annual BestWeb.LK Awards 2024 held by LK Domain Registry, marking a significant milestone in the entity’s increasing digital presence.
In today’s ever-evolving electronic landscape, the necessity of hosting a website that successfully represents and communicates a company’s identity online, is all the more pivotal. Serving as Sri Lanka’s only web design competition since 2009, BestWeb.LK offers local websites a unique and competitive platform to evaluate their interfaces according to a stringent set of guidelines, while facilitating a space to showcase each one’s brand identity in an innovative way.
Positioned under Browns Investments, the investments arm of the LOLC Group, Browns Plantations is a part of the reputed Browns Group, one of Sri Lanka’s leading and diversified conglomerates. As pioneer in agricultural mechanisation since 1875, leveraging on technology has and continues to be part of the Group’s overall strategic vision which today encompasses industry-related digitalisation across key growth sectors. This commitment to innovation is very much ingrained into the Browns Plantations ethos, as well. From the implementation of digital weighing systems and facilitation of precise inventory management, to resource allocation and more, Browns Plantations continues to set industry standards in technological ideation through research and development, exploration of emerging trends and adoption of state-of-the-art solutions.
Speaking on the accolade, Browns Plantations Head of Marketing/Assistant General Manager Ashan Fernando said: “We at Browns Plantations are pleased to be recognised on an innovative space such as BestWeb.LK Awards. As one of the leading plantation companies in Sri Lanka, we look forward to further enhancing our digital strategy and diversifying our online presence in new state-of-the-art ways.”
Spanning approximately a total of 32,725 hectares of land locally and cultivating a diverse range of produce such as Tea, Rubber, Cinnamon, Coconut, Commercial Timber and Ancillary Crops, Browns Plantations encompasses Maturata, Udapussellawa and Hapustenne Plantations respectively. Its global portfolio includes Kenya, Rwanda and Tanzania along with its recent partnership with Lipton Teas and Infusions, contributing to an estimated annual export volume of 87 million kilograms.
Built on an innovative proprietary platform and intended with a seamless user experience in mind, the website for Browns Plantations is designed and developed by eBeyonds Ltd., to feature its products, production capacity, resources and investor information making it accessible to all stakeholders.