Sunday Nov 24, 2024
Friday, 22 March 2019 00:00 - - {{hitsCtrl.values.hits}}
Moscow last week hosted one of the largest events in the tea and coffee industry in Russia and CIS countries, Coffee & Tea Russian Expo (CTRE).
It represents the whole production chain from bean and leaf to cup. The event unites key players and representatives of the coffee and tea industry in the Russian market. More than 6,000 professionals from CIS and foreign countries come together at one place and one time to share their art of producing tea and coffee and delivering it to the customer, for indeed, tea and coffee are not just consumer products, it is the art of satisfying all human senses. You have the smell for your nose, taste for your mouth, looks for your eyes, and each box or package contains in a condensed form some very special time of your life in it. It is the time that you will spend with your friends, or the time that you will prefer to spend alone, the time for good thoughts, good feelings, and the time to stop and just enjoy yourselves. This is what makes it very special.
This time Sri Lanka Tea Board had the honour to sponsor the Russia 2019 Tea Masters’ Cup, which takes place in the framework of CTRE. There is not only the art of producing and packaging tea, of course, but there is the art of making, serving, and even tasting tea as well. The Tea Masters’ Cup allows tea professionals to compete in the following categories: Tea Preparation, Tea Paring, Tea Tasting, and Tea Mixology. The audience is then given the chance of tasting the final products, sometimes quite exotic, but always very special.
Ambassador Dayan Jayatilleka and Sanja Jayatilleka visited the Sri Lankan section of the exhibition and met with Russian Tea and Coffee Association Director General Ramaz Chanturya, who is also the Chairman of the organising committee of CTRE. The position of Ceylon tea in the Russian market, and new ways to further improve the tea trade between Sri Lanka and Russia were discussed during the meeting. Second Secretary of the Embassy of Sri Lanka in Moscow Chathurika Perera participated in CTRE, representing Sri Lanka Tea Board at this event.