Dialog partners with Colombo Fashion Week to bring the best of Sri Lankan fashion

Thursday, 28 February 2019 00:00 - - {{hitsCtrl.values.hits}}

From left: Dialog Axiata Group Chief Customer Officer Sandra De Zoysa, CFW Founder and Managing Director Ajai Vir Singh, Dialog Axiata Manger, Device Management Prakash Sinniah and Dialog Axiata General Manager – Club Vision and Priority Loyalty Program Sharmila Hamid

From left: Dialog Axiata General Manager – Club Vision and Priority Loyalty Program Sharmila Hamid, Dialog Axiata Group Chief Customer Officer Sandra De Zoysa, Winner of Fashion Film Festival of CFW Ezra Roberts, CFW Founder and Managing Director Ajai Vir Singh and CFW Fashion Designer Indi Yapa Abeywardena

Dialog Axiata PLC, Sri Lanka’s premier connectivity provider, has partnered with Colombo Fashion Week, the leading event on the Sri Lankan fashion and design industry calendar, to bring forth a progressive change to every aspect of the fashion industry in Sri Lanka and make a global impact.

Colombo Fashion Week 2019 was inaugurated on 25 February at the Galle Face Hotel with the Fashion Film Festival to promote the up-and-coming film directors and producers in the industry, where the winner of the festival, Ezra Roberts, was awarded an iPhone XR courtesy of Dialog.

Additionally, Dialog Club Vision has partnered with Colombo Fashion Week to provide Club Vision members with the opportunity to obtain exclusive access to the coveted designer showcase events held at Shangri-La and Hilton.

Dialog Club Vision, the premier loyalty program for Dialog customers, provides limitless possibilities and privileges to allow its network of loyal customers to experience a wide array of unique lifestyle and entertainment offers and rewards.

The prestigious loyalty program also gives its members an exclusive gateway to the most sought-after events, along with personalised and unparalleled first-hand experiences. Dialog Club Vision continues to partner with premium occasions such as the Colombo Fashion Week, which complements its top-tier loyal customers; in order to reward its members with exclusive access for upcoming high-end experiential events.

An exciting lineup of designer showcases, fashion exhibitions, fashion and gastronomy sessions, retail edits and more are featured in this year’s Colombo Fashion Week from 25 February to 9 March, to demonstrate a strong form of expressive visual artistry in fashion, both locally and internationally. The coveted Colombo Fashion Week has, in a systematic manner, created formats that demand transformation across the key pillars that would define a fashion industry.Dialog Axiata PLC, long-term patron of the Colombo Fashion Week, is committed to enabling the young generation of up-and-coming designers to take their creations to the market and will continue to support the 2019 edition of the CFW, which will no doubt be an unmitigated success.