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Sunday Nov 24, 2024
Wednesday, 22 August 2012 02:00 - - {{hitsCtrl.values.hits}}
Sri Lanka’s leading fashion brand and menswear specialist Hameedia recently had the unique honour of clothing celebrated international superstar Maxi Priest both for his Sri Lanka concert and his forthcoming music video.
Famed around the world for his unique style of singing and his two hit songs ‘Close to You’ and ‘That Girl’, Maxi Priest enthralled audiences in Sri Lanka with a sellout concert in Hikkaduwa recently.
With Hameedia being the ‘Official Clothes Supplier’ for his Sri Lanka tour, Maxi Priest took time off a neck-deep schedule to visit 
Hameedia’s exclusive concept store, the recently opened Envoy Mansion on Bagatale Road in Colombo 3.
“I found the Envoy Mansion to be a highly exclusive fashion studio and one which is easily on par with high-end international designer brand stores. I’m very impressed with Hameedia’s standards both in terms of product and service,” Priest commented after a guided tour of the Envoy Mansion.
“Maxi Priest goes on record as being the first-ever foreign celebrity to visit the Envoy Mansion after its gala launch in July this year. We are proud to have had the opportunity to clothe him with our local brand FH which is on par with international fashion brands. FH has a limited designer selection for celebrities and for those who follow European fashion trends,” said Hameedia’s Managing Director Fouzul Hameed.
“All his clothes were made with the finest fabrics and bespoke tailoring which we did within 24 hours,” said Manager Sales and Marketing Samudu De Silva, adding that Maxi Priest selected ethnic wear collection for his music video which will be shot locally.
Envoy Mansion Manager G.R. Shantha said it was a great challenge for him and his team to deliver the bespoke clothing a very limited time frame and with almost little or no adjustments at all.
As it has done with Maxi Priest, Hameedia has, in the past, clothed many dignitaries, sports stars and celebrities of international repute. The Hameedia offering includes exclusive clothing options across all occasions including party, business and ceremonial attire. It also provides high-end bespoke made-to-measure tailoring for men.
Since its launch in 1949 Hameedia has made great strides in the retail clothing industry earning recognition for its unique design, constant innovation and most of all the finest quality in menswear. Apart from its own, quality, ready-made garments such as Le Bond, Envoy, Signature and FH, Hameedia has also made successful business partnerships with trendy global fashion leaders such as Raymond, Lee, Wrangler, Van Heusen, Louis Philippe and Adidas making it the most trusted and sought after menswear specialist in Sri Lanka.
