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Shirtworks, the retail face of Sri Lanka’s iconic fashion brand, Emerald just got a make-over, a new attitude, and returns to Colombo in a fresh new avatar… as SWX at Liberty Plaza, Colombo. Its mission is to inspire Colombo to become one of the most stylish cities in the world… and to transform its menfolk into Styleheads.
# Be a Stylehead
Style is a state of mind. It’s an extension of what you feel, how you feel, where you are going and what you are about to do. Smart, sociable, casual, formal, relaxed, you pick the mood of the moment. Style follows! It clears your head, and once style accompanies you on your journey, what you leave behind is just that right impression.
SWX for Styleheads
SWX, with its bouquet of brands, colours, textures, fits and styles combined with the latest national/ international trends in fabrics and fashion is designed to allow you to discover various style moods, experience them with possibly Sri Lanka’s widest range of shirts, trousers and accessories in virtually every category – Formals, Casuals, Lounge, Smart, Leisure and Relaxed wear.
All complimenting your myriad moods and your desire to leave an indelible mark behind, as a lovable style head.
Style Power for Styleheads
5 Stores...One Style destination
With exciting new collections for every mood and occasion, the five SWX stores will be a one stop destination for menswear in Sri Lanka. Along with the flagship store at Liberty Plaza are four other exclusive SWX stores at Bambalapitiya, Colpetty, Nawam MW and Kohuwela.
Also on the cards are five new outlets spread across the island nation.
With elegant interiors, each SWX store will be stylish and individualistic, with the finest men’s apparel from the house of Shirtworks. A courteous and warm store staff, unique visual merchandise and international ambience will complete the ultimate shopping experience, thus, making it the most sought after shopping destination on the island nation!