Friday Nov 22, 2024
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DFCC Bank Senior Legal Officer – General Legal Ann Silva, DFCC Bank Assistant Manager – MSME Product and Project Development Buddika Chamara, DFCC Bank Vice President – MSME Chandana Wanigasena, DFCC Bank Senior Vice President – Offshore Banking, Remittances and Business Development Anton Arumugam, Brown and Company Cluster Chief Operating Officer – Pharmaceuticals, Consumer and Integrated Engineering Solutions Mangala Wijesinghe, Brown and Company Chief Manager – Dairy and Distributor Operations Sasanka Silva, Brown and Company Deputy Manager – Business Development and Products Vishwa Prabhath
In keeping with its vision of fostering the growth of Sri Lanka’s dairy sector, Browns Pharmaceuticals recently collaborated with DFCC Bank PLC and Market-Oriented Dairy (MOD) through its innovative ‘Kiri Wyawasabhiman’ Loyalty Program.
This trifold partnership aims to support dairy entrepreneurs across the nation during challenging times by offering seamless access to essential products and services, along with various concessions and customised financial products.
Through its Micro, Small and Medium Enterprise (MSME) scheme, DFCC Bank will afford dairy entrepreneurs a host of exclusive benefits such as special interest rates, flexible payment schemes and discounts on drugs, medicine and machinery from Browns Pharmaceuticals along with capacity development programs that will aid and deliver 360-solutions to foster business growth.
The Memorandum of Understanding (MoU) stands out with its ternary approach, combining Browns’ 150-year legacy of trust, island-wide network, and inimitable after-sales service with DFCC Bank’s expertise in MSME financing within the agriculture sector and its dynamic financial product portfolio. Alongside MOD’s credibility and resources, this collaboration creates a robust launchpad for dairy entrepreneurs to thrive.
Browns Group Cluster Chief Operating Officer – Pharmaceuticals Consumer and Integrated Engineering Solutions Mangala Wijesinghe stated: “This dynamic partnership between DFCC Bank and MOD aligns with Browns Pharmaceuticals’ vision of amplifying the nation’s dairy sector by offering solutions that are not temporary, but long-lasting and impactful. We at Browns, remain committed to the market’s growth and sustainability while looking forward to seeing the benefits of this MoU come to fruition.”