Sanasa Group kicks off nationwide “Let’s reduce costs - increase income” initiative

Sanasa Group has kicked off a nationwide initiative “Let’s reduce costs - increase income” to help Sri Lanka and individuals come out of the current crisis.

Sanasa movement Founder Dr. P.A. Kirivandeniya and their team hosted another phase of the initiative with a full day workshop generating awareness with the participation of senior officials of the Sanasa Group.

This national program was launched under the theme “Let’s reduce costs - increase income” to develop 5000 villages in the country. Ministry of Public Administration, Home Affairs, Provincial Councils, and Local Government Additional Secretary Dhammika Muthugala, was also present along with Sanasa Life Insurance Company Chairman Retd. IGP Dr. Jayantha Wickramaratne and a large number of senior officials of Sanasa Group.

Sanasa business was created as a cooperative business through the strength of the Sri Lankan rural people, and the Sanasa business has marked many special milestones in the local cooperative business industry. Born with the people and growing with them, Dr. P.A. Kirivandeniya has initiated a national movement, how should we as a person, as an institution and as a whole country contribute to overcoming this crisis that has been created through the experiences there? 

Dr. Kiriwandeniya said: “If we want to get out of the crisis that the country is in at this time, we cannot think and act traditionally. For that, everyone from the village level to the national level must work together for this. The purpose of this workshop is to enforce the Sanasa team to popularise the ideology. There are many things that we all can do individually and what we can do together as a group. 

“It is very important to have a proper understanding of these things and act accordingly. The concept of cooperatives that are successfully operating around the world is to work together. If we want to win as a country, there is no option but to stand up together. The youth have a huge role to play in carrying forward these tasks strongly. Therefore, I request young people to fully understand the role you have to play at this moment and engage in work.’’ 

The first district national program was held for two days at the Ibbagamuwa Maha Vidyalaya auditorium in Kurunegala district, marking the inauguration of the implementation of this survey at the district level, for which Sanasa Samiti members of 16 districts were connected live through online technology. 

The second program was implemented recently focusing on the Kalutara district, and the next program is planned to be launched in the Matara district. In this way, by visiting one district every month and taking this program to every district of the island, the primary objective is to bring a change in attitude among Sanasa members and the youth community in general.