Sri Lankan food exporters get opportunity to showcase to ‘One Trillion Yuan’ Chinese market

• China Council for the Promotion of International Trade (CCPIT) hosted China On-Line Import Fair and matchmaking of Food and Agro products from 15 November to 3 December

Sri Lankan exporters of food items will soon have the opportunity of accessing the giant Chinese market with the China Council for the Promotion of International Trade (CCPIT) hosting the second China On-Line Import Fair and matchmaking of Food and Agro products (CIFFA) from 15 November to 3 December.

There will be a lot of scope for a large number of exportable food and beverage products from Sri Lanka such as Ceylon tea, king coconut, coconut arrack, fruits such as mangoes, pineapples, and seafood such as shell fish, tuna fish, spices such as cinnamon, black pepper and cardamom etc. Further there is also scope for confectionary products such as biscuits, chocolates, kithul treacle, ice creams. The opportunity would be beneficial to SMEs.

“China has the world’s largest market of imported food with the retail scale exceeding 1 trillion RMB, and this market is still vigorously growing, which means there is great potential for global food manufacturers and suppliers,” CCPIT Online Marketing Coordinator Grace Li Jiani mentioned.

The event promises over 40 exhibitors, over 500 products and over 400 Chinese selected importers and dealers.

The event will invite more than 400 buyers, including e-commerce platforms such as Alibaba’s T-Mall and JD.com. Further large supermarkets and relevant food enterprises as buyers. 

The 1st CIFFA was held in 21-25 June. This event was also operated on a virtual platform which ran so smoothly that it was highly commended by exhibitors and buyers alike. There were 24 overseas exhibitors, 320 exhibits, 350 registered Chinese buyers and 100-plus online match makings. 

The 1st CIFFA event saw more than 350 registered quality buyers participating with more than 5,000 secured orders. Buyers from large domestic exhibitions like CIIE (Shanghai), Canton Fair. Some of the exhibitors included from countries included Italy Romania, Russia, Turkey, Mongolia, Brazil, Mexico, Dominica, Guatemala and Argentina.

Exhibitors’ benefits include Easy access to clients: Support will be given to find and match suitable Chinese importers; Online 1:1 matchmakings: Private, efficient and in-depth communication opportunities; Speech delivery at exhibit’s promotion conference; Online inquiries: Instant communication and will not miss any inquiries from clients; One-year value-added advertisement: Besides CIFFA website, exhibits will also be extensively promoted through CCPIT’s www.tradeinvest.cn and other social media including Wechat and Chinese Tiktok for one year; Legal consultation: Legal advice will be given on exporting products to China and Translation: All information will be manually translated into Chinese and a translation service will be provided during online matchmakings if exhibitors have no Chinese staff.

Founded in 1952, CCPIT is the largest foreign trade and investment promotion agency in China, with over 1,000 national sub-branches, 38 overseas representative offices and more than 250,000 member companies. CCPIT also participates in World Expo on behalf of the Chinese Government, and supports China International Import Expo (CIIE-Shanghai) and China International Fair for Trade in Services (CIFTIS).

Interested parties and companies could contact International Business Council at [email protected] and/or Online Exhibition Coordinator Grace Li Jiani at [email protected]. For registration, visit ciffa.tradeinvest.cn/ or email at: [email protected].