Saturday, 11 April 2015 01:20
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‘Avurudu’ or the Sinhala and Tamil New Year is unique to Sri Lanka and is one of the most ancient and widely celebrated festivals in the country. This cultural and religious festival strengthens relationships and is a time for reciprocity or ‘Ganu Denu’ signifying transactions and trust amongst family and friends. Neighbours and friends exchange gifts and transact with each other to strengthen bonds and foster new relationships.
Ganu Denu is one of the most cherished traditions and is very simply the act of giving and receiving from those who are known or trusted. This Avurudu, Nations Trust Bank will open its doors to its customers to engage in this tradition with special banking hours at branches island-wide. Nations Trust branches will be open on 14 April from 4.00 p.m. to 6.00 p.m. for Avurudu Ganu Denu transactions.
Nations Trust Bank has a longstanding tradition of fostering Ganu Denu amongst Sri Lankans with existing and prospective customers, and this year the bank will make a seasonal gesture by offering a cooler bag and an elegant hot and cold mug to all its Savings and Fixed Deposit accountholders who transact at the branch during the New Year period.
New and existing customers who open savings, current, investment planner and fixed deposit accounts or make a deposit to any of the above accounts will receive the special Ganu Denu gift from Nations Trust Bank. Customers who open Fixed Deposits for a period of 12 months will also be rewarded with an attractive 12- litre cooler box. This promotion will go on until 30 April. Adding smiles and spreading the warmth of Avurudu to customers, the bank has partnered with a leading media network to sponsor the ‘Bak Maha Ulela’ at Panakaduwa in Matara. The bank officials will be present and engage them at this event to celebrate the Avurudu with all rituals and traditions. This endeavour shows the bank’s contribution and commitment towards continuing Sri Lankan traditions and cultural values. Commenting on the initiative, Head of Branches Sanjaya Perera said that the bank hoped that this would encourage saving amongst customers and provide for a prosperous New Year, while allowing them to enjoy the rewards of their savings. As a customer friendly and customer-centric bank, this event will also help the bank and customers uphold the traditions and cultures unique to those communities, he added
Nations Trust Bank Plc is one of the fastest-growing banks in Sri Lanka today. Its market positioning of being the benchmark of customer convenience is ably supported by a host of financial products and services offered to a wide range of customers. The bank now operates over 90 branches, an ATM network of 126 locations and is the Sole Acquirer for American Express® Credit Cards in Sri Lanka.
