Causeway Paints celebrates 20 years of colouring the nation

Friday, 1 August 2014 00:38 -     - {{hitsCtrl.values.hits}}

When discussing paints and colours, Causeway Paints, a brand that is in the forefront of the paints sphere of the country, is unforgettable. Causeway Paints Ltd., launched in the year 1994 as a BOI Project, has constructed a firm base here in making Sri Lanka more colourful, emerging victorious in overcoming the situation that prevailed in the country at that time and the challenges from the market, with the dedication of the 35 years field experience of the staff of the mother company in Singapore. The objectives of Causeway Paints, ably steered by Chairman Tay Wee Meng, Managing Director M.K. Mowjood, Production Director Chua Tiong Joo, General Manager V. Kiritharan and Asst. Sales Manager Nirmal Hettiarachchi, is identifying the needs of the consumers and supplying them with products satisfying them at reasonable prices. It has many products in the categories of house beautification, floor paints, wooden and metal paints, furniture coatings and world renowned paints for automotive industry. The paint ranges of Causeway Paints such as Luxury Emulsion, Kenlux Synthetic Enamel and Colour Box Tinting System for house beautification and DeBeer, Sunny, Star Class and Farecla for vehicles have won the confidence of consumers and contributed much for the success of the company in Sri Lanka. All arrangements are made to keep the quality of these products at a very high level, using local and imported high quality raw material. The composition and standards of products are never reduced even while competing with cheap products low in quality in the length and breadth of Sri Lanka. The range of vehicle colours Causeway Paints Lanka has introduced to the market is 50,000 – a miracle of modern computer technology. The premium vehicle paints introduced to the market under the brand ‘DeBeer’ has achieved high consumer demand and confidence. Causeway Paints Lanka has won several international awards during the past 25 years, giving value to their highest standards and productivity. One such international recognition is winning the Gold Award for Asian Excellence awarded by the Global Trade Leaders Club of Spain in the year 2002. In 2003, the company was awarded the 17th Europe Gold Standard Award, recognizing the confidence the company is successful in inspiring to the European market. This is the first time such an award was won by a Sri Lankan company in this field. Other than those international awards, Causeway Pants has obtained SLS 533 and SLS 557 Certifications from the Sri Lanka Bureau of Standards, the National Export Award for years 2002 and 2003 awarded by the National Chamber of Exporters and ISO Certification. The highly-trained and dedicated staff of Causeway Paints Lanka works with one mind to achieve the objectives of the company. Employee welfare is maintained at a very high level and the theme that the high quality of the products depends on the satisfaction of employees is given much importance. Overseas training programs are conducted regularly with the view to uplift the knowledge and expertise of the staff. The island-wide dealers and sales agents of Causeway Paints who have made a vast contribution to these achievements cannot be forgotten at this important juncture. They took these brands to the consumers with great effort. Even though the standards and the quality of the products were at a very high level, they were the people who built up consumer confidence in the products of Causeway Paints Lanka in the competitive market. The dedication of the staff of Causeway Paints Lanka similarly, contributed to the achievements of the company. The overseas training and employee welfare provided by the company was repaid as their labours for the enrichment of Causeway Paints Lanka, contributing to the victorious journey of 25 years. It is no secret that the confidence placed on Causeway Paints products by the company’s trusted customers has provided great backing for this achievement.

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