Coats partners SLDF 2014 to support Sri Lankan apparel brand innovation

Friday, 5 December 2014 00:38 -     - {{hitsCtrl.values.hits}}

Coats Plc has joined the Sri Lanka Design Festival (SLDF) 2014 as the official thread and zip partner to help further develop a brand-led future in fashion for Sri Lankan apparel makers. Coats has teamed up with SLDF for four consecutive years and plays a major role at the event by contributing to discussions on global developments in fashion and the future of the local apparel industry. Coats will be showcasing its pioneering thread technology and innovation in zip manufacturing at the festival this year, highlighting fashion supply chain innovations in the country. SLDF 2014, which is themed ‘From manufacturing to branding’, aims to highlight the potential of Sri Lankan apparel makers to pursue a brand-led future and help differentiate the Sri Lankan apparel industry from regional competitors as a knowledge-based industry where design plays a key role. Coats, a firm believer in design, knowledge-led development and innovation, is supportive of this vision and believes that the local apparel industry is well-positioned to pursue a brand-led future in fashion based on its innovative supply chain. Coats, the world’s leading industrial thread business, is committed to design-led innovation which will also play an important role in the country’s development of its apparel sector. “The Sri Lankan apparel industry’s ability to combine design and technology to produce unique, high quality products means the garment industry here is well positioned to pursue the brand-led future. Coats and SLDF share the same vision, which has enabled us to move forward with our longstanding partnership that brings great benefits to the country,” said Coats Sri Lanka Managing Director Douglas Aceiro. The partnership will also project Sri Lanka’s industrial and creative potential to leading markets through Coats’ global network of international customers that include Marks & Spencer, Victoria’s Secret, Decathlon, Next, PVH, Columbia, Gap, Nike, Express, George, Tesco, Calzedonia, Tommy Hilfiger, Polo Ralph. Coats is the world’s leading industrial thread and consumer textile crafts business, operating in more than 70 countries and employing over 20,000 people across six continents. One in five garments in the world is held together with Coats’ thread and it is the largest global player in the textile crafts market. Coats invests each year in research, development and product innovation and is a firm supporter of sharing knowledge and creative education. For more information, call the SLDF Secretariat on 0115867772/3, visit 29, Lauries Road Colombo 4 or log on to www.srilankadesignfestival.com Sri Lanka Design Festival 2014 will be held from 5 to 7 December at SLECC, Colombo with the Ministry of Economic Development, Export Development Board, Sri Lanka Tourism and Sri Lanka Apparel as key Stakeholders. Brandix Lanka Ltd. and MAS Holdings are the official fashion industry patrons while other supporters include Coats Thread - official thread and zip partners, GT Nexus - official technology partner, Daily FT/Daily Mirror/Sunday Times - official print media, MTV/MBC - official electronic media, Mount Lavinia - official venue partner, Triad - official communications partner and Cheryl Gooneratne Hair and Beauty Academy - official hair and makeup, Sunshine Travels - official travel partner and Pico - official exhibitor logistics partner.

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