Former Apple branding guru Ken Segall at The Kingsbury!

Saturday, 25 July 2015 00:00 - - {{hitsCtrl.values.hits}}

Being the number-1 choice for notable names and dignitaries, The Kingsbury opens its doors to welcome former Apple branding guru Ken Segall on his arrival in Colombo.

Ken Segall is a globally acclaimed guru in marketing, design, strategy and branding and has worked closely with Steve Jobs for over 12 years, serving as his ad agency creative director for both NeXT and Apple. He revolutionised Apple with his ‘Think Different’ campaign and added to the world’s vocabulary that powerful ‘i’ which stands boldly before thousands of Apple products, which was an integral part of Apple’s transformation following Steve Jobs’s return. Segall is the author of the 2012 New York Times best seller ‘Insanely Simple: The obsession that drives Apple’s success’.

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