‘Scan Jumbo Peanut Cycle Wassa’ creates much excitement

Saturday, 11 March 2017 00:00 - - {{hitsCtrl.values.hits}}

Creating much excitement once again among consumers, Scan Products Division of C.W. Mackie PLC in January re-launched the ‘Scan Jumbo Peanut Cycle Wassa’.

‘Scan Jumbo Peanut Cycle Wassa’ was launched in 2014 for the first time in Sri Lanka. With the popularity of the promotion, Scan Products decided to continue the ‘Cycle Wassa’ promotion for the third consecutive year, which commenced on 20 January and will conclude today (11).

A total of 75 foldable bikes were up for grabs once again to all the lucky winners of the promotion. The campaign went on for a total of 60 days and extended to over 98 towns across the country.

Gayan Wijethilaka, Business Development Manager of C.W. Mackie PLC – Scan Products disclosed that the main reason for instigating this promotional move once again was to reward loyal customers who have enjoyed Scan Jumbo Peanuts over the years and to thank them for patronising the brand.

In order to qualify for the ‘Cycle Wassa’ promotion, participants were expected to send any empty wrapper of Scan Jumbo Peanuts with his/her details (name, address, ID number and contact number) to P.O. Box 161, Colombo.

Scan Jumbo Peanuts is the category leader enjoying 66% market share. Packaged under the ‘Scan’ label, large-sized peanuts are carefully selected and the product undergoes strict hygienic conditions during processing and packing. The brand is a popular household product among all groups irrespective of age.

Scan Jumbo Peanuts’ brand owner of Sri Lanka, Scan Products of C W Mackie PLC Group is a diversified business conglomerate in Sri Lanka which manufactures, imports and distributes FMCG products to the market. Sunquick’s range of fruit squashes, Scan labelled bottle water, Kotagala Kahata Tea, Ocean Fresh Tuna and N-Joy Cooking Oil are some of their popular consumer products in the market and most of the brands they carry are market leaders in their respective categories.

C W Mackie, Scan Products is a multi-brand, multi-channel organisation with strong presence in their brands at every level in the market.