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The FMCG arm of C.W. Mackie PLC, Scan Products Division successfully completed its Annual Sales Conference 2016, which took place on 6 and 7 May at Club Palm Bay Hotel, Marawila.
According to the company spokesperson, this was a residential sales conference, which was organised to achieve three main strategic objectives: to provide a training opportunity, award and recognise the achievers and preview the objectives of the next financial year.
The most momentous and colorful item in the agenda of the entire event was the award ceremony, where the Scan field sales force recognised sales professionals who delivered outstanding performances and awarded them with Star Awards.
The high performing field sales force members who went beyond the boundaries of assigned targets during last financial year were awarded at this glamorous evening, encouraging others to endeavor to be proud recipients of the awards in years to come.
The Gold Award was presented to Damitha Kulasekara while the First Runner-up – Silver Award was awarded to Samantha Perera and the Second Runner-up – Bronze Award was awarded to Ruwan Senarathne.
The training sessions were organised under two different scopes, namely technical sales training and motivational and leadership training, which were well conducted by two reputed cooperate trainers. The whole objective of organising these tailor-made training sessions was to uplift the skills and groom the sales team to take on challenges and future leadership opportunities.
The Annual Sales Conference was the platform to unveil the Business Plan for the new financial year 2016/17 and preview next year’s objectives and set up the strategies to achieve the set targets. ‘Growth Together – Stronger>>Sharper>>Faster’ was declared as the theme of this year.
Commenting on this occasion, C.W. Mackie PLC Executive Director Mangala Perera said: “This year’s Annual Sales Conference marks another remarkable milestone. If I recall correctly, five years back Scan Products Division functioned as a small business unit within the C W Mackie PLC group of companies and with the passage of time and its aggressive business drive it has made a huge difference within the group. Today, it has become the money-spinner of the entire business of C.W.
“Mackie PLC by contributing more than 60% to the total group profitability. I am proud of the achievements and I must say it would be a nightmare without a dedicated sales team like ours. The Sales Conference is an opportunity to recognise accomplishments during the last financial year, review their progress, identify the draw backs and how to address them, set new targets for a new financial year and finally how to succeed and achieve common corporate objectives.”
The Scan Product Division is the fastest growing business segment of CW Mackie PLC group’s business, which manufactures, imports and distributes FMCG products to the market, has the highest potential for growth in the future. Sunquick’s range of fruit squashes, Scan labeled bottle water, Kotagala Kahata Tea, Scan Jumbo Peanuts and N-Joy Cooking Oil are some of their popular consumer products in the market.
Most of the brands Scan Products carries are market leaders in their respective categories. Scan Products is a multi-brand, multi-channel organisation with a strong presence in their brands at every level in the market.