Sri Lanka’s first interior paint with Teflon debuts

Saturday, 5 May 2012 02:46 -     - {{hitsCtrl.values.hits}}

Sri Lanka’s first-ever interior paint with Teflon surface protector has been launched in the country by the India-headquartered coatings giant Asian Paints, setting a new benchmark in stain-resistance and durability for interior paints in the local market.



Asian Paints’ ‘Royale’ branded luxury emulsion paint now contains Teflon patented  by the multinational DuPont, offering users significant value additions, the company said.

The Teflon surface protector significantly enhances the ease of cleaning and maintaining ‘Royale’ Luxury Emulsion wall finishes, as it ensures the safety of the film of paint while scrubbing. In addition, the Teflon surface protector acts as a barrier to stains and combined with the natural strength of the ‘Royale’ Luxury Emulsion coating, enables a film of paint to withstand a high amount of pressure.

The Teflon surface protector used with ‘Royale’ luxury emulsion is tested and approved in the USA by the R&D teams of DuPont. A widely used high-performance engineering additive, Teflon is best known for its applications in non-stick cookware and automobiles, but is also used in a wide range of other products including eyeglasses, apparel, electric appliances, carpets and hair dryers.

“The launch of this exciting new product reflects Asian Paints’ commitment to offer technically superior solutions that translate to significant savings for consumers,” Joseph L. Pulikottil, Asian Paints’ Director/General Manager in Sri Lanka said.

“Asian Paints has introduced many innovative ‘industry-firsts,’ which have revolutionised the local market, and we expect the latest product, with strong aesthetic as well as performance properties, to make its mark.”

Among the other pioneering initiatives of Asian Paints in the local market was the introduction of the sophisticated Colour World computerised tinting and dispensing units that enable customers to do experimental painting on the exteriors and interiors of their own homes, before the purchase of paint. Asian Paints was also the first paint manufacturer in Sri Lanka to be awarded the Sri Lanka Standard (SLS) certification for paints dispensed via Dealer Tinting Systems.

In addition, Asian Paints was the first company in Sri Lanka to introduce a high performance exterior emulsion with a seven year warranty with the launch of ‘Weathertuff Ultima’. The company also launched a new-concept paint retail outlet that focuses on colour as an idea rather than a product. The first such ‘Colour Ideas’ store was opened at the Siyane Arcade, Ampara by the company. Asian Paints was also the pioneer in the introduction of a wall putty formulated specifically for exterior walls to the local market.

All Asian Paints products are guaranteed not to contain any added lead, mercury, arsenic or chromium. Asian Paints Lanka was the first overseas acquisition of Asian Paints, one of India’s most respected multinationals with international operations in 22 countries.

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