Saturday, 4 October 2014 01:43
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Twenty lucky customers have already collected their Sisil washing machines by participating in the Sunquick ‘Drink & Win’ consumer promotion which kicked off on 20 August and culminates on 14 October 2014. The washing machines were handed over to the first 20 lucky winners at the award ceremony held at Sisil Showroom, Union place on 26 September 2014.
According to Scan Products Division Marketing Manager Duminda Kothalawala, “Customer response to this promotion has been overwhelming. This is the third time we executed this consumer promotion. Last April, the winners of the second consumer promotion conducted by Sunquick were rewarded with 40 Sisil double door refrigerators. Due to the huge response we got from our valued customers, we decided to award 50 washing machines this time. We had quite a lot of applications since we started on 20 August and the response has been tremendous. We started this promotion because we wanted to reward our loyal customers and show them our gratitude by giving them something really special.”
The uniqueness of the promotion is the opportunity to win 50 washing machines for 50 days. “The Sri Lankan consumer has never been exposed to such an offer,” Kothalawala said. “There was a positive response from the consumer who found the promotion most convenient to participate in. All customers have to do is to include the seal from either a 330 ml, 700 ml or 840 ml bottle of Sunquick fruit squash, write his or her name, address, phone number and mail it to P.O.box 161, Colombo 10. This time, it is also planned for the Sunquick propaganda unit to visit 88 towns including the North and Eastern provinces during the period of the promotion – enabling the customers to hand over their entries to the propaganda vehicle at their convenience.
Sunquick is a Danish brand that is consumed by millions across the world. Sunquick is available in more than 120 countries globally. In Sri Lanka, Scan Products division of C.W. Mackie PLC is the local partner for bottling, distribution and marketing Sunquick for the past 36 years.
