Saturday, 22 June 2013 03:48
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Singer offers customers the opportunity to not only purchase quality brands and enjoy great deals, but they now also stand to win gold sovereigns and modern kitchen appliances. Last year, Singer had the ‘Kitchen Sawari’ which was a resounding success, where 100 customers were handsomely rewarded each month, then it was ‘Dana Nidhana’ promo with Rs. 20 million given out in prize money.
Now, Singer introduces yet another blockbuster promotion from Singer – ‘Singer Kitchen Raththaran’, with some of the best known branded appliances given out free including brands such as Hitachi, Krups, Kenwood, Moulinex Prestige, Samsung, Sisil ,Tefal, Welling, and of course Singer itself, plus gold sovereigns.
Aptly titled ‘Singer Kitchen Raththaran’, this promotion commenced at the beginning of May and will conclude on the end of July 2013. A consumer needs to spend only Rs. 1,500 to enter the weekly draw. With every additional Rs. 1,500 you spend, you get an additional coupon and in turn more chances to win.
Products on offer for this promotion includes all types of kitchen appliances such as table-top gas cookers, mixer grinders, juicers, blenders, sandwich toasters, waffle makers, pop-up toasters, rice cookers, electric ovens and microwaves. Customers receive one coupon for a jug kettle and more than 60 coupons for a Kenwood Chef. The selection of brands and products are sure to meet the requirements of the most discerning consumers.
Singer retails its multi brand portfolio through the company-managed retail stores such as Singer Mega, Singer Plus, Sisil World and Singer Homes, as well as over 350 independent retailers, thus covering every nook and corner of Sri Lanka.
“Singer’s brand strength is also due to its after sales service track record with 400 service points,” emphasised Nasser Majeed, Marketing Director of Singer Sri Lanka. Singer Sri Lanka is 162 years old and is recognised as Sri Lanka’s largest consumer durables retailer in the island and is Sri Lanka’s number one brand in this segment.
