Is Sri Lanka serious about its tea industry?

Tuesday, 26 July 2011 00:00 - - {{hitsCtrl.values.hits}}

Sri Lanka’s tea industry generates around 1.5 billion dollars and provides almost a million jobs to the economy today.

In fact Sri Lanka is considered a model to the world across the value chain, from growing to production and from physical distribution to the most admired auction system in the world. From a demand perspective the recent initiative of Ceylon Tea securing the first tea beverage globally to be certified as being ozone friendly sure spruces the industry to be the benchmark of driving the new age economy of Sri Lanka. But the key issue today is, where does it go from now?

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Is Sri Lanka serious about its tea industry?

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