Abans organises clean-up at Wellawatte Beach to save environment

Friday, 21 June 2024 02:48 - - {{hitsCtrl.values.hits}}

Abans, in partnership with Cleantech organised a beach clean-up event at Wellawatte Beach on 1 June 2024, in commemoration of the World Environment Day.

Themed “Extending Loyalty to the Environment”, the project is a demonstration of the organisation’s commitment to environmental stewardship and corporate social responsibility. This initiative brought together MyAbans Loyalty members, employees, local community members, university students, and environmental enthusiasts in a concerted effort to restore and preserve the natural beauty of one of Colombo’s most frequented, thus unfortunately, heavily littered coastal areas.

Abans organised the beach clean-up without haste, as a testament to its ongoing dedication to sustainability and its proactive approach to addressing environmental issues.

The event attracted over 200 enthusiastic volunteers to Wellawatte Beach. Armed with gloves, bags, and other cleaning equipment provided by the company, volunteers diligently collected plastic waste, debris, and other pollutants that marred the beach’s pristine condition. Free refreshments and complimentary merch were given to all participants as tokens of appreciation. The initiative was not only focused on cleaning but also on educating participants about the adverse effects of pollution on marine life and the importance of maintaining clean coastal areas.

The Wellawatte beach clean-up resulted in the collection of several bags of waste, significantly improving the cleanliness of the shoreline. This effort managed to not only beautify the beach but also contribute to the health of marine ecosystems vital to the region’s biodiversity. Abans is committed to continuing such initiatives, recognising that consistent and collective efforts are essential to making long-term environmental improvements.

Additionally, Abans plans to organise similar CSR projects in the future to fulfil environmental, social, and governance (ESG) goals and create a positive social impact. The proposed initiatives span several areas of improvement, including environmental conservation, education, philanthropy, and community development. It is refreshing to see corporate entities engage in such positive social projects, motivated by the strong belief that the future holds better things. By organising and participating in the Wellawatte Beach Cleanup - “Extending Loyalty to the Environment” Abans said it continues to demonstrate its leadership in environmental responsibility, setting a benchmark for corporate citizenship in Sri Lanka.