Baby Cheramy and Castle Street Hospital unite to elevate standard of newborn care in Sri Lanka

Baby Cheramy and Castle Hospital team members at the inauguration ceremony marking the successful completion of the first phase of their project at Castle Street Hospital for Women

Baby Cheramy recently successfully completed  the first phase of its project at Castle Street Hospital for Women.

With the objective of ensuring that parents enjoy a more comfortable and pleasant experience while visiting the hospital, Baby Cheramy has installed comprehensive and informative signage boards which have been strategically placed throughout the hospital premises, providing vital navigational aid.

Featuring clear and concise information in the country’s three major languages, the boards are designed to not only enhance visitor experience, but to also ensure that essential guidance regarding infant care and patient wellbeing is easily accessible. 

Additionally, the Lactation Training Unit and Education Rooms were also revamped, further emphasising Baby Cheramy’s commitment to promoting optimal breastfeeding techniques and attention during antenatal, prenatal, and postnatal care.  The aim of these initiatives is to provide vital information related to infant care and patient wellbeing effectively. 

Hemas Consumer Brands Director Marketing Shiyan Jayaweera said: “Our health sector and this hospital provides a great service to the country, and we are honoured to be able to support their committed efforts on behalf of the citizens of the country. As a brand that has been a part of the lives of new mothers in Sri Lanka for 60 years, Baby Cheramy has always worked tirelessly to build a safer world for our little ones, working very closely with our consumers in developing and providing the safest baby care products over the years. In addition, as part of this initiative we have been conducting education programs across the country in partnership with several Government institutes and professional bodies to empower our parents with better knowledge on the best infant and childcare.”

Castle Street Hospital Director Dr. Ajith Danthanarayana said: “We are thrilled to partner with Baby Cheramy in this meaningful partnership as it reflects our shared commitment to ensuring the safety and well-being of Sri Lankan babies, and we look forward to continuing our efforts to provide holistic care and support.” 

Hemas Consumer Brands Marketing Manager – Baby Care Azmara Mannan Perera said: “We are proud to have successfully completed phase 1 of this ongoing project. We also take great pride in providing an infant’s 1st care pack to all new mothers across nine main hospitals in the country on a monthly basis. 

This practice has been part of our ongoing efforts to lift the standards of infant care over the years. In the future, we will continue providing essential items and resources to mothers during the early stages of motherhood and will also carry on enhancing the experience in more hospitals to take better care of our nation’s mothers and their families in the near future.”

The successful completion of the first phase of this shared commitment between Baby Cheramy and Castle Street Hospital for Women to create a safer world for our babies to thrive in. The collaboration is driven by a common purpose: ensuring the safety and well-being of new-borns in Sri Lanka, Hemas Consumer added.