Saturday Nov 30, 2024
Saturday Nov 30, 2024
Monday, 7 December 2020 00:13 - - {{hitsCtrl.values.hits}}
A click of a mouse, the whir of a hard disk and a fortune in gold was gifted to a group of lucky policyholders of Ceylinco Life as the life insurance leader’s ‘new normal’ Family Savari promotion conducted its first draw.
The first batch of winners comprising 103 policyholders won Rs. 5 million in gold, with one of them receiving the equivalent of Rs. 1 million, two winning Rs. 250,000 each, five receiving Rs. 100,000 each, 25 getting Rs. 50,000 each and another 70 receiving Rs. 25,000 each.
Five more draws are to be conducted in 2021, culminating in more than 600 Ceylinco Life policyholders winning Rs. 30 million in gold via the 14th edition of the Family Savari mega promotion. The decision to present policyholders with gold instead of the customary overseas holidays and local excursions was on account of the travel restrictions and safety precautions necessitated by the COVID-19 pandemic.
Winners chosen at the first draw came from areas as diverse as Trincomalee, Wennappuwa, Nelliaddy, Matara and Nochchiyagama.
To be eligible to participate in the six bi-monthly Family Savari draws, Ceylinco Life customers are required to keep their life insurance or retirement plans active between September 2020 and August 2021.
Additional winning chances are given to customers who pay their premiums directly to the company and further chances are assigned corresponding to the time they have been Ceylinco Life customers. New policyholders who obtain life insurance in the promotion period and pay a minimum of three monthly premiums are also eligible to participate, the company said.
Intended to stimulate interest in life insurance, encourage policyholders to keep their policies active and to promote the value of family time and unity, the Family Savari program has benefitted more than 26,000 people in the past 13 years. Grand-prize winning families at previous Family Savari promotions have visited Australia, Italy, England, Germany, Switzerland, Japan and France, while other winners have toured China, Dubai and Singapore.
Ceylinco Life’s Family Savari program is promoted by four popular brand ambassadors, the Sri Lankan actors Sriyantha Mendis, Sanjeewani Weerasinghe and Roshan Ranawana and his wife Kushlani who in past editions joined the policyholders on their overseas holidays and local excursions.
