‘Ceylinco VIP Cyber Tharu’ to showcase Sri Lankan talent with prize money worth Rs. 2 m

Ceylinco General Insurance has announced an online competition with a novel concept to showcase Sri Lankan talent by providing a platform for them with the opportunity to win handsome cash prizes. 

“This time our effort is to organise an online competition that provides an opportunity for Sri Lankan people to display their talent and also to identify hidden talents whilst rewarding them. There will be five overall winners whose prize money will be over Rs. 1 million and each category winner will get Rs. 100,000. Ten randomly picked voters too will receive handsome cash awards,” said Ceylinco General Insurance Chairman/CEO Patrick Alwis.  

The guidelines and the criteria of the competition were announced recently through a dedicated website and other social media platforms: Facebook, Instagram, Twitter, YouTube as well as LinkedIn. Contestants can perform under five categories, namely, singing, dancing, instrumental performances, fashion modelling and funny videos/standup comedy. 

Individuals over 18 years could perform under the individual category whilst the group category will have no age limit. Under the group category either families or a group of friends could take part. Each entry will have to be specially recorded for this competition. Prior to recording the performance, they should download the image of the logo and have it displayed prominently in the background. Performances could be recorded using a smart phone or a video cam.  

Also, a special website has been hosted for this purpose where interested contestants can view all details relating to the guidelines, criteria and regulations of the competition in all three languages. This website, www.ceylincovipcybertharu.com, will be the official site on which the contestants should upload video clips of their performances. Contestants will be given a 20-day period starting from 20 April to 10 May to record and upload their performances to the website.  

Once the video clips are received, they will be sent to an eminent panel of judges comprising industry professionals such as Bhathiya & Santhush, Pooja Umashankar and Ramod Malaka who will scrutinise them carefully and select the best 20% from each category. 

The uniqueness of the competition is that the selected performances will be sent back to the participants for them to post them on their individual social media platforms. Thereafter, they can encourage their friends and followers to vote for them through the website. 

Contestants who receive the highest number of votes will be selected as winners. Each category will have a winner whilst an overall winner too will be selected together with four runner-ups. In addition to these, 10 winners will be selected among the voters on a random basis to encourage maximum participation.