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In a pioneering step aimed at improving convenience and efficiency in payments, Pay&Go, has announced a new campaign.
Unveiling its visionary campaign, ‘Life is Easy,’ Pay&Go emphasised the app’s commitment to offering a one-stop-shop for any payment needs. Eliminating the need for queues, Pay&Go centralises payments through POS, self-service kiosks, and its user-friendly mobile app with reminders for payments, cost-efficient solutions, and time-saving processes. The campaign aims to inspire customers to navigate life’s challenges confidently, with Pay&Go’s hassle-free payment solutions.
With over 1,000 self-service kiosks nationwide, over 750 POS systems, and an impressive over 100,000 app downloads Pay&Go said it stands out as the preferred platform for continuous, hassle-free transactions available round the clock.
From everyday transactions like mobile payments, utilities, television, fixed line, and internet, to more complex transactions such as insurance and finance, Pay&Go ensures a swift, secure, and dependable payment experience. What distinguishes Pay&Go in the industry is its expansive, secure and reliable ecosystem, allowing users to effortlessly conduct transactions through POS terminals, self-service kiosks, and a user-friendly mobile application that supports seamless settlement.
Underpinning the ‘Life is Easy’ campaign, Pay&Go introduces a series of captivating hashtags that resonate with each product category. For water bills, it’s #LifeIsRefreshing, Electricity bills adopt #LifeIsBright, For insurance #LifeIsSafe assures users of security in their transactions, Mobile reloads transform into #LifeIsCommunication, Television payments become #LifeIsEntertainment, Finance payments adopt #LifeIsPlanning, Finally, for Fixed Line & Broadband, it’s #LifeIsConnected, emphasising the connectivity Pay&Go brings to your fingertips.
Each hashtag is not just a label; it’s a lifestyle promise, highlighting the ease and joy Pay&Go brings to every aspect of life.
Pay&Go goes beyond being a mere payment solution; it’s a catalyst for impactful collaborations that redefine convenience for its users. By partnering with Government authorities such as the National Water Supply and Drainage Board and the Kandy Municipal Council, Pay&Go has become a driving force behind the adoption of digital solutions in the public sector exceeding its role as a mere payment solution. Through these collaborations, Pay&Go said it has contributed to the digitisation of essential services, aligning with the Sri Lankan Government’s vision for a technologically advanced and efficient governance ecosystem.
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