PayMedia wins first runner-up at APICTA Awards for Community and Indigenous Services with LankaRemit

Monday, 23 December 2024 01:57 - - {{hitsCtrl.values.hits}}

From left: Director / Chief Executive Officer Kanishka Weeramunda, Chief Marketing Officer Maleesha Perera, Vice President – Digital Banking Services Nushan Weerasinghe

PayMedia, a leader in fintech innovation, has achieved a significant milestone by winning first runner-up in the Asia Pacific ICT Alliance (APICTA) Awards 2024 hosted in Brunei Darussalam under the category of Community and Indigenous Services. The recognition was earned for their ground-breaking product, LankaRemit, a platform that has revolutionised digital remittance services in Sri Lanka. Securing the first runner-up position in the Community and Indigenous Services category is a significant achievement, as it highlights solutions that cater to underserved communities, preserve cultural heritage, and improve inclusivity. PayMedia’s LankaRemit stood out among the highly competitive entries for its ability to empower Sri Lankan communities through seamless, secure, and cost-effective remittance services.

The LankaRemit platform simplifies and streamlines the process of sending money to Sri Lanka, ensuring that remittances are fast, secure, and cost-efficient. Traditionally, the process of sending money from abroad has been fraught with high fees, long processing times, and a lack of transparency. LankaRemit tackles these issues head-on, providing an innovative digital platform. LankaRemit’s success lies in its ability to empower underserved communities and promote financial inclusion. With remittances emerging as a significant and growing source of income for the country, LankaRemit plays a crucial role in supporting economic stability and development. PayMedia’s platform ensures that families can access funds promptly and with minimal hassle, helping them meet essential needs like education, healthcare, and housing. Additionally, LankaRemit plays a vital role in encouraging digital literacy and financial awareness among communities, aligning with national efforts to promote a cashless economy.

As PayMedia celebrates this remarkable accomplishment, the focus remains on expanding the reach and capabilities of LankaRemit. By enhancing partnerships, incorporating emerging technologies, and addressing evolving community needs, PayMedia aims to further solidify its role as a leader in fintech solutions that drive inclusivity and empowerment. The recognition at the APICTA Awards marks a significant milestone, underscoring the potential of technology to transform lives and communities. PayMedia’s success with LankaRemit serves as an inspiration for other innovators in the region to harness technology for social good. With LankaRemit as a beacon of innovation and empowerment, PayMedia is not just shaping the future of fintech, its transforming lives, one seamless transaction at a time.