People’s Merchant Finance launches interactive website to bolster digital journey

PMF Chairman Chandula Abeywickrema (right) officially launching the website along with CEO Nalin Wijekoon 

People’s Merchant Finance PLC (PMF) has launched a brand new web site (www.peoplesmerchant.lk) to bolster more and more engagement with its stakeholders and enhance the efficiency of the emergent company and a turning point in its digital journey.

Driven by their vision of ‘Service Excellence in Financial Services whenever wherever’ and their transformational strategic plan, PMF ensured that its website is highly user-friendly. The website displays an attractive interactive design where users can easily access the various financial services offered by PMF, a licensed finance company operating for the past 39 years.

PMF Chairman Chandula Abeywickrema said: “We have now faced two years of immense challenges posed by the prevailing pandemic. Remarkably, we have not compromised on customer service. We have not only continued to provide a stellar experience for customers, but we have in fact improved the performance of the company as well. We are proud to have lived up to our corporate vision, which is “Service Excellence in Financial Services whenever wherever.”

“PMF is celebrating 39 years in the business and the launch of the new website is a critical first step in our digital journey. The team has taken great care in setting up a more dynamic, interactive and user-friendly website. Through the website we can reach customers in every province of the country. 

“We have also signed agreements with several partners to revamp and provide Co-banking solutions. Thanks to our recent highly successful rights issue and digital innovation, PMF is in a prime position to emerge as a force to reckon with in the finance industry,” he added.

Chief Executive Officer Nalin Wijekoon said: “Our mission is to enrich the lives of more people in more places through inspired people. We are pursuing the twin strategies of digitisation and branch expansion in service of that mission. 

“Currently, PMF is operating 12 branches and we obtained approval from CBSL to open six more branches this year. The launch of the state-of-the-art new website is an important milestone in our transformational journey, and it allows us to serve our customers better, to give a better service.”

Wijekoon said PMF’s transformational journey began in 2019 with Rs. 2.1 billion capital infusion by Sterling Capital Investments Ltd. (SCIL) – the majority shareholder together with the appointment of a new Board of Directors and a dynamic management team.

PMF is now in compliance with all CBSL regulatory requirements and successfully completed a Rights Issue in December 2021. It currently has an asset base over Rs. 7.5 billion.

Recently the company successfully completed its second Rights Issue for the year 2021, which fulfilled the requirements set by the Central Bank of Sri Lanka.