Prime Finance to energise financial industry

Keeping alive a positive image in the hearts and minds of people for over 20 years through exemplary business ethics in an extremely competitive business environment is no mean task. It takes immense self belief, courage, vision and good governance of a very high calibre. 

Prime Lands from its inception has scrupulously remained focused on these characteristics. The remarkable growth of the company irrevocably rests on this foundation which was laid over 20 years ago by the co-founders Premalal Brahmanage and Sandamini Perera. 

It is precisely this focus that has propelled Prime Lands – the flagship company of the Prime Group and its forerunner – to emerge and successfully maintain its position as the leader in the real-estate sector in the country. 

Accordingly, Prime Group is recognised by the people as an exemplary business entity with resilience, business acumen and foresight that is extremely dependable to do transactions with – that impressive track record of over 20 praiseworthy years is the peoples’ reliable yard stick. 

With all those positive and impressive qualities strengthening and supporting its entire being as a foremost and renowned business establishment in the country, Prime Group has launched its financial arm – Prime Finance PLC.

Prime Finance PLC is a Central Bank approved and a listed Finance Company in the Colombo Stock Exchange (CSE). It is designed and moulded by the Prime Group in its own image, to spearhead a refreshing brand of dependable and beneficial financial services to the people. 

Thus, the vital and fundamental expectations of people in relation to any financial institute – trust, dependability and superior customer service – are all conscientiously addressed with utmost professionalism by Prime Finance PLC. 

It is for this purpose that respected names in the country such as the co-founders of the parent company, along with Mangala Goonatilake as Chairman, Mahinda Perera, Nanadana Wickramage, Hennayake Bandara Dhammika Kalapuge and Anura Pathirage have pooled their invaluable knowledge, insight and integrity to steer the company with good governance, visionary inputs and financial acumen. 

It is also to their credit that they have scouted around for a tried, tested and proven leader of a very high calibre to spearhead Prime Finance PLC’s energetic team’s foray into the highly competitive financial arena, and indeed found that ideal leader in Rasika Kaluarachchi to shoulder the challenging task as their Chief Executive Officer. 

Prime Finance PLC Chief Executive Officer Rasika Kaluarachchi is well known for his inspirational leadership qualities in prudent planning, productive innovativeness and results oriented work ethics. All these characteristics have proven to be the unmistakable pillars of his success in the financial arena. 

With the impressive track record of Prime Group ideally matching the CEO’s own impressive track record, Prime Finance PLC is ideally set to positively revolutionaries the financial sector of the country with an array of people-friendly and epoch-making financial products that would soon energise the entire financial sector of the country as never before.