Reliance Capital: Providing tailored strategic investment solutions for financial success

From left: Founder/Director Viraj Perera, Business Partner/CEO Suhini Fernando and Chairman Gihan Hemachandra

Reliance Capital is a capital market strategist offering a comprehensive range of solutions to assist individuals and businesses to achieve their unique financial goals. Established in September 2012, the company has successfully worked towards its vision to narrow the gap between investors and markets with strategies powered by data-driven insights. Reliance Capital is led by a team of industry veterans whose global connections and wealth of experience give their clients the edge on market movements.

Reliance Capital benefits from the extensive experience in treasury management and client advisory brought to the table by Business Partner and CEO Suhini Fernando, alongside her strong global market connections with several prominent financial institutions. Founder/Director Viraj Perera lays the foundation of the company’s expertise.

“Our team, which emerged from the Sri Lankan financial market, makes a collective effort to provide strategic solutions crafted to meet the investment needs of our clients. These sound strategies benefit from our team’s combined experience, knowledge, and industry know-how,” shared Fernando.

Speaking of the company’s formation, Fernando stated: “The time was right, the opportunity was ripe, and it was a good fit. We were uniquely qualified for this undertaking – all of us were well-experienced professionals getting together to do the right thing for our clients. Above all, we believe in maintaining high ethical standards and abiding by the recognised rules of corporate governance, and we emphasise the importance of providing independent, unbiased solutions for everyone who participates in capital markets.”

Chairman Gihan Hemachandra, a capital markets specialist, leads dynamic strategies that drive growth and optimise returns for clients. Noting that Reliance Capital’s strategies are derived from careful analysis of both practical and analytical aspects of market opportunities, Hemachandra stated: “Team Reliance keeps close tabs on the market through its data visualisation and market research to ensure that the strategies are fine-tuned to cover both the qualitative and quantitative aspects of the prospective investment.”

Accordingly, the company ensures that market movements are closely monitored through its publications Feedback.lk and Charts.lk, which serve as its interface for the capital market through data visualisation and market research, respectively.

Feedback.lk is a cloud-based experience management and research solution that enables partnered organisations to monitor and analyse stakeholder experience throughout their value chain. Notably, Feedback.lk pioneered the trend of paperless systems among Sri Lankan research firms, powered by an advanced backend implementation for up-to-date reporting. Charts.lk is a social and economic data visualisation platform that is the first and only website to provide detailed infographics highlighting data from all market sectors.

The accurate data produced by these institutions’ in-depth research is used to hone Reliance Capital’s market strategies, alongside AI-based research that takes advantage of the latest machine learning models for hyper-accurate predictions.

Elaborating on this, Fernando noted: “We have made a concerted effort to integrate AI into our strategic initiatives so that we can offer our clients state-of-the-art solutions. Our team operates under the principle of deploying AI here and exercising human judgment there, resulting in a balanced approach attuned to the unique requirements of each account. We make it possible for you to have all that power at your fingertips, using either your desktop, your laptop, or your phone, empowering you with a virtual command centre you carry with you wherever you go. There has never been anything even remotely like it anywhere, anytime, in Sri Lanka.”

While taking advantage of the increased productivity and convenience offered by this virtual approach, Reliance Capital also works to maintain individual relationships with clients to perfect its customised investment strategies and deliver personalised strategic management services. Hemachandra noted the importance of this approach, stating: “We recognise that each client has unique requirements, and work closely with them to understand their values, goals, and priorities. This personalised approach sets Reliance Capital apart, with tailored strategies that align with each client’s individual needs and aspirations.”

The strategic expertise and global connections of industry veterans; verified, up-to-date data gathered by pioneering research firms; unique partnerships across a variety of industry verticals; efficient and convenient systems powered by the latest technological advancements; and, most importantly, a hands-on approach for each client with a strong commitment to ethical standards and corporate governance regulations – Reliance Capital ties all these factors together to provide unique and unbiased investment strategies tailored to meet your investment needs.