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Union Assurance (UA) launched its ‘Life Changing Partnership’ campaign on 5 March with the enduring aim of bringing the experience of a ‘Life Changing Partnership’ to the people of this country. There are many life changing and challenging moments that people come across in life and to face these moments one needs a strong partnership to be able to see through these moments.
With the aim of offering a ‘Life Changing Partnership,’ UA launched the 2nd phase of its ‘Life Changing Partnership’ campaign yesterday 1 June, starting from the four corner points of Sri Lanka with their Personal Financial Advisers.
The program was launched in Colombo, Point Pedro, Sangaman Kanda Point and Point Dondra simultaneously, initiating the journey of ‘Life Changing Partnerships’. Its advisers will embark on this journey starting from all corners of the country touching lives and extending ‘Life Changing Partnerships’ to everyone across the country.
Initiating a successful partnership is never an easy task and sustaining the same is even a bigger challenge. Union Assurance being in the hearts of the people for more than three decades has risen to the challenge to establish ‘Life Changing Partnerships’ throughout the country.
Union Assurance PLC Head of Marketing Kasun Sameera said: “We are extremely happy about the positive response we have received for the ‘Life Changing Partnership’ campaign we launched on 5 March. It was a challenge to move away from the traditional Life insurance perception and cut through the clutter to establish this campaign. As a team it was a successful effort where we were able to give a new perspective to the Life insurance industry in Sri Lanka. It is now our duty to extend this partnership to all the people of this country. As we all take this journey together I would like to invite you all to experience the true potential of establishing a ‘Life Changing Partnership’ with the support of our Personal Financial Advisers as they commence to travel throughout the country from today.”
The UAL team along with Personal Financial Advisors who have the expertise in providing a ‘Life Changing Partnership’ towards success is poised to travel across the country.