Alliance Finance launches new personal loan

Thursday, 27 November 2014 00:00 - - {{hitsCtrl.values.hits}}

Alliance Finance Co. Plc (AFC) has launched yet another innovative product, ‘Platinum Advance’ – offered at a competitive rate the new personal loan scheme will provide customers the opportunity to upgrade their lifestyle. This innovative product would enable the customers to fund its activities such as purchasing their ‘dream’ car, have a ‘grand’ wedding, and opt for ‘higher quality’ education programs, amongst many others.

To allow customers to have easy access to funding, AFC, a trusted name in the finance industry which was in existence for nearly six decades, would also consider joint applications with spouse, children as a co-borrower. Potential customers for Platinum Advance would be those who are holding Executive and Managerial grades drawing a salary no less than Rs. 60,000. Affiliation with professional bodies will be an added advantage when they apply for a facility. Gracing an unparalleled rewarding system, AFC would offer Platinum Advance customers the facility of waving off up to 50% of the final instalment to encourage pay on time. Highlighting the significance of the product, AFC Group Business Development and Marketing Head Ali Ahlam Nawaz stated that Platinum Advance was formulated to overcome the low credit demand in the banking and finance industry is currently faced with. While certain fiscal and monetary policies adopted by Central Bank (CB) have not significantly stimulated the credit growth, the offering of such a product at a relatively low interest rate is a small step taken to help improve the low credit demand situation. “Similar products are offered by banks at attractive rates but finance institutions are yet to come out with the same. Alliance Finance takes pride in being the first to provide loans at an affordable rate without security,” said Nawaz. Noting that the product is in line with AFC’s philosophy and triple bottom line concept of People, Planet & Profit that will enrich the livelihood of the people, he expressed confidence in the ability of Platinum Advance in providing an adequate financial upgrade with minimum risk. AFC boasts over 59 years of experience in providing financial assistance to Sri Lankan community. Powered by a culture of innovation, it has demonstrated its commitment towards its customers and stakeholders by adopting best practices in Business Continuity Management by meeting the criteria set out by the ISO 22301 global standard. Reinforced with dedicated staff that is devoted to achieving and maintaining the highest customer satisfaction, AFC transcends its warmth to its newest addition to the Alliance Finance family.