Alliance Finance launches privilege card booklet with amazing discounts

Monday, 11 August 2014 00:00 -     - {{hitsCtrl.values.hits}}

Alliance Finance Company (AFC) PLC is adding value to its exclusive AFC privilege card by coming out with an AFC Privilege booklet that is packed with a wide range of amazing discounts from selected leading merchants countywide. The attractive AFC Privilege Card booklet consists of lifestyle merchants who have teamed up with one of Sri Lanka’s leading finance companies, Alliance Finance Company PLC, to offer amazing discounts for their exclusive customers. Commenting on the new AFC Privilege Card booklet, Alliance Finance Assistant General Manager – Deposits Champa Nakandala said, “The Privilege Card was designed as a reward for our loyal high net worth customers who place their fixed deposits with us. Most of these customers have been with us for decades and unfailingly renew their deposits at the end of the tenor period. We owe our success to our customers and to show our appreciation to our exclusive fixed deposit customers for placing their trust and confidence in us, we have leveraged on our standing and reputation in the industry to negotiate some very good discounts at leading merchants. We encourage our AFC Privilege cardholders to make full use of this AFC privilege Card booklet and enjoy its benefits. We understand our customers have busy lifestyles and a discount program of this nature is a handy tool to save costs, thereby adding value to their lives.” Alliance Finance Fixed Deposit staff offer an exclusive and personalised service to its customers. AFC customers have to deposit a minimum of Rs. 500,000 to be eligible for the AFC Privilege Card and enjoy the benefits of the discounts which cover a wide range of products and services. A company that has served four generations for almost 60 years, and as Sri Lanka’s third oldest finance company, AFC is an enterprise that has been built on trust and integrity and a shared vision with its customers to foster growth and prosperity. The enduring vision of the company and its corporate stewardship has propelled it to become one of the most respected and stable companies in the Non Bank Finance sector in country today. The Triple Bottom Line approach to enterprise adopted by the company is not merely about being abreast of global trends in business, but one that truly springs from its conviction that the sustainability of an entity ultimately depend on the sustainability of the community and the environment it is part of. In embodying its triple bottom line principles, Alliance Finance now occupies a position of leadership, having been awarded several coveted international awards by both regional and European independent organisations in the last two years. As a fitting testimonial to its legendary corporate stewardship, Alliance Finance Company PLC was bestowed with the ‘Asia Responsible Entrepreneurship Award’ under the category of ‘Green Leadership’. The award recognises and honours Asian businesses for championing sustainable and responsible entrepreneurship and was held in New Delhi, India, on 4th March 2014. Alliance Finance received this award for its path-breaking ‘Ezy Drive Gas Taxi Meter Project’, which is a three-wheeler gas conversion project that seeks to reduce the carbon footprint in Sri Lanka’s transportation sector whilst offering employment opportunities to the less privileged people in our communities.

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