‘Bank marketing: From 1P to 6Ps’

Tuesday, 18 September 2012 00:53 -     - {{hitsCtrl.values.hits}}

In the article titled ‘Bank marketing: From 1P to 6Ps’ by Prof. Uditha Liyanage published in Daily FT yesterday, the model which forms the basis of Prof. Liyanage’s paper had been inaccurately presented. It should be as follows:

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