CDB offers cash rewards with ‘Swipe and Win’ promotion

Wednesday, 22 October 2014 00:00 -     - {{hitsCtrl.values.hits}}

Citizens Development Business Finance (CDB) recently launched their ‘Swipe and Win’ promotion, which offers weekly cash rewards to its savings customers. Customers simply have to swipe their CDB branded international Visa debit cards when purchasing at any of the leading VISA merchant outlets in the country, in order to stand a chance to win the weekly cash rewards on offer. Software engineer M.N. Wickramaratne, the lucky winner in the third week of the Swipe and Win promotion, receiving his prize from CDB DGM Marketing Karthik Elangovan and Head of Card Operations Chameera Kulathunga The first lucky winner was K.U.C. Perera from Kelaniya who walked away with the cash reward from the promotion. H.M.N. Fonseka from Wennappuwa, M.N. Wickramaratne from Maharagama, and S.D. K. Rosa from Wennapuwa were also named winners over the next three weeks, receiving substantial cash rewards from the Swipe and Win promotion. The CDB debit card offers a host of advantages, allowing cardholders to earn a healthy 6.5% interest on savings, whilst withdrawing cash from a leading network of over 600 ATMs across the island whilst shopping at millions of VISA merchants around the world. In addition, CDB debit cardholders will be able to benefit from special discounts at selected leading merchant outlets. “We want to give back to our regular savings customers – not just through developing innovative new products and features, but also give them a token of our appreciation.  In order to stand a chance to win the weekly cash rewards on offer by the Swipe and Win promotion, customers had to make the highest frequency of purchases using the CDB Visa debit cards at any VISA merchant outlets. The aim of the promotion is to add value to our customer’s shopping experience,” commented CDB Deputy General Manager Marketing Karthik Elangovan. Recently, CDB launched an innovative savings campaign, which combines the best of several attractive features of a savings account into one convenient package. Those who signed up for a CDB Savings Account received an International CDB Visa debit card, giving them a chance to enter the Swipe and Win promotion. CDB is established as a formidable leading player among the top Non-Banking Financial Institutions (NBFIs) in the country, extending its network to 59 outlets islandwide.

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