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Making everyday purchases with a credit card has become the norm today, as consumers look to convenience and savings when they shop. HSBC who has set the trend with the most attractive credit card programs has taken a new approach to offering customers convenience and savings at the same time, with the introduction of double rewards, valid until 30 June 2013.
Hence, instead of paying by cash, cardholders (primary or supplementary) can use their credit card for everyday purchases and earn twice the rewards points through the Bank’s loyalty rewards program, which is somewhat similar to earning ‘cash bonuses’ on your credit card.
The program brings together popular retail merchants and supermarkets, namely: Adidas, Cool Planet, Hameedia, Envoy Mansion, Planet Fashion, Raymond, House of Fashion, Odel, Arpico, Keells and Super K outlets, where cardholders can earn double rewards when they shop. Additionally, they can enjoy special savings on dining, lodging, fuel and travel across 40 other merchants.
Retail Banking and Wealth Management Head Nilantha Bastian stated: “HSBC is striving to better our approach to modern banking conveniences and value to cardholders. Essentially, having an HSBC credit card in your wallet means you are connected to a global product that gives you many opportunities to live life to its fullest. Our latest campaign is yet another way to assure cardholders of enjoying the best we have to offer through our extensive tie ups.”
The promotion comes in the wake of HSBC’s successful ‘Avurudu’ campaign which resulted in over 12 million rewards points being earned by cardholders during March and April and HSBC hopes to see a similar trend with double rewards.
The redemption mechanism is enticing in that cardholders can choose to redeem their rewards points at over 24 redemption merchants in Sri Lanka, convert them into Air Miles for free airline tickets to travel overseas or redeem them for experiential privileges for beauty, shopping, leisure, dining and hospitality at over 21 million merchant partners overseas through HSBC’s global home and away privilege program. For a complete list of reward partners cardholders can simply log onto www.hsbc.lk.