Janashakthi among global gold medallists at LACP Vision Awards

Wednesday, 17 July 2013 00:02 - - {{hitsCtrl.values.hits}}

Leading Insurer Janashakthi bagged a gold medal for its Annual Report at the Vision Awards 2010/11 annual report competition hosted by the League of American Communications Professionals (LACP) held at USA. Following a multifaceted judging process that considers message to the shareholders, financial reports and the communication theme, the report garnered 98 points out of 100 to be amongst the top 50 regional entries. Vision Awards, organized by LACP, is the world’s most renowned annual report competition and attracts submissions from organisations across the world.

This award follows the Platinum Award which was won by Janashakthi for the Annual Report for its quality as a communication tool, in April 2013 at the Spotlight Award competition conducted by the LACP. “We are absolutely delighted to win this accolade. Annual Report 2012, a Transformative Spirit communicates Janashakthi’s new corporate identity and brand promise in a clear cut manner. Our core objective is to inspire confidence by becoming the most ethical insurer in the country, delivering world class asset protection. This accolade is proof that we are headed in the right direction,” Janashakthi Insurance Managing Director Prakash Schaffter said. LACP has a strong reputation for its narrative evaluation services, which focuses on a three-dimensional analysis of communications materials and campaigns. Accordingly, the Janashakthi Annual Report was recognised for the clarity of the message, outstanding narrative, ingenious visual design that collaborated with the message, creativity and the level of relevance. The transformative spirit theme captures the idea of a local giant gearing up to be world class. The report designed by Copyline also launches a new corporate identity look feel and guidelines set by JWT.