Nations Trust Bank takes 365 Day Banking to Chilaw

The year 2011 was declared the year of expansion for Nations Trust Bank. With this objective in mind, it opened its 48th branch in the city of Chilaw, known as the Pearl of the North-West Coastal belt.

Located at 43, Kurunegala Road, the new branch is based on its proprietary design, offering the ultimate in banking standards, extended banking hours and simplicity in banking.

NTB has been in operation for 12 years and has grown in strength and stability offering a range of products and services which has enriched its position as a customer centric bank. The entry to Chilaw demonstrates the continued commitment and confidence to expanding its franchise beyond the borders of the Western Province as a key player in the financial services industry across the country.

Nations Trust Bank, growing on a platform of customer convenience and service was adjudged Joint Runner Up in the Banking Sector at the recent 2011 National Business Excellence Awards.  The award, a prestigious nationally recognised certification, was a first for NTB. It recognised, among other attributes, not only the commitment of NTB to deliver excellence but also its superior position on a national scale in a highly competitive market place.

Commenting at the opening, Director/CEO Saliya Rajakaruna said: “Being a key player in the financial industry, this is the eighth branch Nations Trust Bank has opened in 2011 bringing the total number of branches to 48.  It reiterates our commitment towards expansion and growth not only for the bank but to also support the development of the country by moving to locations outside the Western Province.

We will continue to serve our customers with unmatched service and a host of customised propositions to suit their financial needs.”

Nations Trust Bank offers a wide range of personal banking products which includes savings accounts, current accounts for personal as well as business customers. The Kidz Investment Plan as well as Personal Investment Plan guarantees a fixed monthly interest rate which allows planning for the future. The suite of product offerings include Private Banking and Inner Circle Membership, Platinum and Gold Membership for SME customers, 07 Personal Banking Centres at selected Keells Supermarkets, a 24 hour all centre and the American Express Card Franchise.

These products and services have helped to win over and maintain a strong and loyal customer base in a short period of time.  

What’s more Nations Trust Bank offers foreign currency deposits and investment services, a host of attractive leasing packages for registered as well as unregistered vehicles and machinery, home loans, personal loans and vehicle loan facilities.

Apart from providing personal financial solutions to the individual customers, Nations Trust Bank also provides a wide range of customised propositions to Small and Medium Entrepreneurs (SME) including working capital finance and business expansion finance.

Commenting on this 48th branch opening, DGM Retail & SME Banking Keshini Jayawardena said: “We consistently aim to provide exceptional service no matter who our customer is. We are also proud of our contribution towards the national economy, branching out and extending our reach to serve varied customer segments. As always we put our customers at the heart of our business, constantly improving our product and services. With our entry to this market we look forward to giving the people of Chilaw a distinct banking experience that is backed by unprecedented customer service around the clock 365 days of the year.” In the interim financial statements released to the Colombo Stock Exchange, NTB closed the 9-month period ending 30 September 2011, with post-tax profits of Rs.1, 170 m, up 38% over the corresponding period in 2010, while pre-tax profits grew from Rs. 2,020 m to Rs. 2,127 m, an increase of 5%.

The Nations Trust Bank brand made further gains in its ranking and moved up from the 17th position in 2010 to 14th position in 2011 in the ‘Most Valuable Brands’ category in ranking of brands in Sri Lanka by Brand Finance Plc., the world’s leading independent brand valuation and ratings firm.

Nations Trust Bank PLC is one of the fastest growing banks in Sri Lanka today. Its’ market positioning of being the benchmark of customer convenience is now ably supported by a host of financial products and services to a wide customer segment including SMEs. The Bank now has 48 branches, 7 Personal Banking Centers and is the sole issuer and acquirer for American Express cards in Sri Lanka.