East West Marketing introduces exciting new soya meat range under Turkey brand

Thursday, 31 May 2018 00:00 - - {{hitsCtrl.values.hits}}

East West Marketing Ltd. (EWM), one of the leading food product manufacturers and distributors in the country launched a new and exciting soya meat 90g range under its much-loved Turkey brand recently to the market.

With an objective of providing the most delicious and nutritious soy protein products to Sri Lankan consumers, Turkey Soya’s new 90g meat range is manufactured at the company’s state-of-the-art facility situated in Peliyagoda. The company’s investment into new technologically advanced machinery ensures the new product range is formulated according to high quality standards and rich in proteins enhancing the taste of the soya meat nugget and the curry sachet.

The newly launched Turkey 90g Soya meat range consists of seven exciting flavours such as Gang Kukula, Polos Curry, Crab, Mutton, Devilled Chicken, Mushroom and Ambulthiyal. The Crab Flavour as an innovative first to be introduced to the market will surely serve as a culinary delight full of unique flavours. All these can be consumed as a solid protein option to add into any diet enhanced further using the flavour sachet provided. In addition to these seven different flavours, East West Marketing also launched the Hot Butter Cuttlefish flavour, the newest innovative product to the market for the first time ever creating a milestone in history. The Hot Butter Cuttlefish is definitely a value for money product which consumers can use as an appetiser/ bite or as a regular curry.

Commenting on the launch East West Marketing Ltd. Managing Director Harshith Dharmadasa said, “We are extremely excited to debut our new 90g Soya range under the Turkey brand. We understand Sri Lankan consumers will not compromise on taste or quality and as a responsible corporate citizen we have worked hard to create high quality healthy products which taste fantastic. There’s no doubt that this range, especially our new and innovative Hot Butter Cuttlefish will soon become a firm favourite among our consumers and play an increasingly important part in a healthy and balanced diet.”

With over three decades of history, EWM’s long lasting relationship with local and foreign partners has enabled it to distribute to world’s leading FMCG brands across the island. EWM also manufactures a range of food products through its own manufacturing facilities and joint ventures. The company consists of two distinctive business units such as the FMCG and Bakery Sector. Each unit has its own dedicated sales team focused on distributing their products islandwide to groceries and bakeries. The backbone of the company is its strong distributor network, state-of-the-art warehouse and brand-new vehicle fleet which ensure efficient distribution of products islandwide. EWM is a member of respected conglomerate Nawaloka Holdings which operates in diverse sectors such as Healthcare, Construction, Manufacturing, Trading, Lubricant, Education, Real Estate and Finance.