SOZO Beverages and International Distillers forge strategic partnership

Thursday, 13 June 2024 00:01 - - {{hitsCtrl.values.hits}}

From left: Director Shirendra Lawrence, Director Gianee Seneviratne, Managing Director and CEO Dushyantha De Silva, Chairman Mohan Tissanayagam, Director Indhu Selvaratnam, Director Kemal De Soysa, Director Joseph Brito

SOZO Beverages Ltd., a leading innovator in the non-alcoholic beverage industry, proudly announces its strategic partnership with International Distillers Ltd. (IDL), a premier player in the alcohol beverage sector. With its handpicked fruit juices and artisanal mixers, SOZO’s product portfolio beautifully complements IDL’s premier range of alcoholic beverages.

IDL’s capital infusion through its parent company will enable SOZO to expand within the burgeoning non-alcoholic beverage sector and explore new product opportunities. Furthermore, as a new innovator in this space, SOZO can leverage IDL’s deep expertise in supply chain management, manufacturing and distribution network to enhance its product offerings and experiences to consumers.

“We are delighted to embark on this exciting journey with International Distillers,” said SOZO Beverages Managing Director Dushyantha De Silva. “This partnership represents a significant milestone for both companies as we collaborate to deliver innovative and high-quality beverage solutions to consumers worldwide. Together, we are poised to explore new avenues of growth and create memorable experiences for consumers.”

SOZO offers a diverse portfolio designed to cater to the evolving tastes and preferences of health-conscious consumers. As consumer preferences shift towards healthier and more diverse beverage options, the alliance is a strategic move to stay ahead of the curve and cater to evolving market demands. By integrating SOZO’s premium non-alcoholic portfolio, the Group will broaden its product offering in both the alcoholic and non-alcoholic beverage spaces.

“We are happy to partner with SOZO Beverages to diversify and offer a wider beverage portfolio to consumers,” stated International Distillers Chairman / Managing Director Mohan Tissanayagam.

LYNEAR Partners was the exclusive advisor to East India Holdings, holding company of International Distillers, on its investment in SOZO.

Discover Kapruka, the leading online shopping platform in Sri Lanka, where you can conveniently send Gifts and Flowers to your loved ones for any event including Valentine ’s Day. Explore a wide range of popular Shopping Categories on Kapruka, including Toys, Groceries, Electronics, Birthday Cakes, Fruits, Chocolates, Flower Bouquets, Clothing, Watches, Lingerie, Gift Sets and Jewellery. Also if you’re interested in selling with Kapruka, Partner Central by Kapruka is the best solution to start with. Moreover, through Kapruka Global Shop, you can also enjoy the convenience of purchasing products from renowned platforms like Amazon and eBay and have them delivered to Sri Lanka.