East West Marketing revolutionises taste with Dimbula Tea

Wednesday, 9 March 2016 00:00 - - {{hitsCtrl.values.hits}}

East West Marketing, Sri Lanka’s leading FMCG distribution company and a member of Nawaloka Holdings, has once again added another stellar brand to its ever-growing portfolio with the recent launch of Dimbula Tea.

Produced using the finest tea leaves and state-of-the-art equipment this refreshingly mellow tea is grown above 4,000ft on the serene highlands of Dimbula. Capturing the distinctive taste of the region Dimbula Tea is a full bodied aromatic blend with unique flavours that will please even the most discerning palate. Dimbula Tea is available in all leading markets in Kahata and BOPF grades.

Modern packaging facilities, a brand new fleet of vehicles and sophisticated supply chain management ensure that Dimbula Tea retains its freshness till the moment it fills your cup. Dimbula Kahata is available from Rs.20 onwards and BOPF from Rs.60 onwards.

“Tea plays an important part in the fabric of our society and globally it is a part of our identity as a nation. This is why we chose Dimbula Tea to be the first product we launched in the New Year. We wanted to provide our nation with what people around the world have enjoyed for years, quality Sri Lankan tea at affordable prices,” said East West Marketing Chairman Jayantha Dharmadasa.

East West Marketing has continuously focused on providing quality products that meet the nation’s needs and has been able to leverage its long standing relationships with local and foreign partners to introduce and distribute some of the world’s leading FMCG brands across the island.