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Wednesday, 7 October 2015 00:05 - - {{hitsCtrl.values.hits}}
By Waruni Paranagamage
MTD Walkers PLC, one of pioneer integrated infrastructure and engineering solutions providers in Sri Lanka, yesterday re-branded as Walkers CML by consolidating two of its strong brands.
The new brand, Walkers CML, will bring all MTD Walkers PLC subsidiaries under one uniform identity and one umbrella.
MTD Walkers PLC Executive Deputy Chairman Jehan Amaratunga addressing the gathering said that the new brand identity would open more opportunities to the Group, while enhancing the corporate identity of MTD Walkers PLC and its subsidiaries.
He noted the brand would represent the group companies in the diverse Sri Lankan business arena, while characterising and defining its service quality and excellence to all their stakeholders.
“The aim of this initiative was to reinforce Walkers CML as the preferred partner in infrastructure development and engineering industries. This will allow an individual to identify the diverse variety of projects carried out by the Group and have confidence that the project will be implemented in a quick, efficient and a safe manner according to the world class standards expected of the brand,” Amaratunga added.
Since 1854, the brand Walkers has extended its expertise in sectors such as civil, marine, mechanical, electrical engineering work, pile construction, power generation, manufacture of tea machinery for the plantation industry and real estate. The event was in line with MTD Walkers PLC’s 162nd anniversary celebration.
Over the years the Group has grown organically and through acquisitions and has consolidated two of its strongest brands to re-brand itself as Walkers CML, bringing all its subsidiaries under a single identity. Through this initiative, the Group hopes to present its organisation as one that boasts unmatched strength and endless potential in engineering synergy.
Amaratunga emphasised that as the seventh oldest company in Sri Lanka, Walkers Group would support the Government in all of its construction needs in order to serve the people.
“We believe in sustainable development and support the people to uplift the environment. We work with the Government and give support to achieve the 2020 goals,” he said.
With infrastructure development and growth poised to become a national priority, people will become increasingly aware of the company’s direct impact on the county’s economic growth and thereby their lives, he emphasised. Along with its vision to be a vital part of the development in the country, Walkers CML will remain dedicated to achieve great prestige amongst the many corporate giants in the industry and hopes to further strengthen its presence in every sector while embracing a truly sustainable value creation process.
The company is a public quoted company and aims to grow rapidly in the future, therefore this move will allow Walkers CML to cement its place at the forefront of the Sri Lankan infrastructure development industry and reinforce itself as the only company able to provide the full spectrum of services, the company said in a statement.
