Samsung reinforces leadership, innovation with new products for consumers, biz

Wednesday, 19 February 2014 00:55 - - {{hitsCtrl.values.hits}}

World’s first curved UHD TV, colour laser printer series with NFC capabilities and several other innovative and technologically-advanced products see their debut at Samsung Southwest Asia Forum in Bali

Reinforcing its leadership status and pioneering spirit, Samsung yesterday launched the world’s first curved UHD TV along with several other innovative and technologically advanced products at the World Forum in Bali, Indonesia. The range of category-defining products unveiled by Samsung Electronics Co., Ltd. at its Southwest Asia Forum in Bali included TVs, home appliances, printing and mobile devices.

Samsung’s U9000 Curved UHD TV provides a wider field of view, a panoramic effect that makes the TV seem even bigger than it is, offering twice the enhanced contrast ratio of a flat TV. Samsung’s Curved UHD TV has a curve of 4,200 radii, making it the most curved TV in the world, and creates the perfect viewing experience so everyone watching the TV can enjoy the best seat in the house. Additionally, viewers can experience a 3D effect without glasses with the new Auto Depth Enhancer feature. In Southwest Asia, Samsung is introducing Curved UHD TVs available in 78-inches, 65-inches and 55-inches. “One of the key pillars of growth for the Southwest Asian market is the strong trust we have built with our customers and partners,” Samsung South West Asia President and CEO B.D. Park told the launch attended by journalists from Sri Lanka including the Daily FT, India, Bangladesh and others.

“2013 was an exciting year for us as the market leader. In 2014, Samsung will continue to achieve positive growth by providing our consumers with innovative products and technologies that will help consumers discover a world of possibilities,” Park added at the launch, which was attended by Samsung regional and country heads including Sri Lanka Managing Director H.K. Chang. Park also told the flagship event that the range of new products will boost productivity and efficiency across consumer and business segments. “Consumer passion is our passion and today Samsung is bringing a new set of human inspired innovative solutions,” he added. The media launch was preceded by introduction to the new suite of products to business partners including several from Sri Lanka. Via the two events and through its broad product range, Samsung demonstrated how it is bringing consumers seamless navigation, intuitive control and smart solutions into the home and workplace. Several products come with Samsung’s Digital Inverter Technology that provides significantly greater energy efficiency. Samsung, which Park said emerged as the world’s eight most valuable brand in 2013, also launched the Xpress C410 and C460, the world’s first colour laser printer series with NFC capabilities. Proving its leadership in the mobile printing market, Samsung unveiled its new mono laser printer and multi-function printers, the Xpress M2885 Series, as well as its series of colour laser printers and multi-function printers, the Xpress C1860 Series. The mono laser printers feature high-speeds of 28 pages per minute, while the colour laser printers can print 18 pages per minute. Thanks to the NFC and Wi-Fi Direct technologies, users can simply tap their smartphones on the printers to easily and securely print pictures, documents, e-mails and web content.

Curved UHD TVs round off a strong range of UHD TV sets, giving consumers the ultimate smart experience
The new Food Showcase refrigerator blends clever food organisation and innovative fridge technology
A powerful line-up of mono laser printers, colour laser printers and multi-function printers combines NFC and Wi-Fi Direct technologies for effortless printing
The Galaxy NotePRO and TabPRO tablets feature a world-class display with enhanced user productivity to set a new standard for the tablet category

Samsung also launched a tablet with the world’s first 12.2-inch WQXGA display. Apart from the curved UHD TV, Samsung’s other key products launched at its Southwest Asia Forum include: 1) Samsung featured its Food Showcase refrigerator, which combines clever internal storage design and innovative fridge technology to keep food fresher for longer. The new WA4000HH top-loader washing machine is specifically designed to meet the needs of Southwest Asian customers, and delivers groundbreaking performance with functional design latest technologies. The new air conditioner AR7000 is engineered to deliver exceptional cooling, comfort and hygienic benefits with a striking triangular design. 2) Samsung’s 12.2-inch Galaxy NotePRO and TabPRO tablets present mobile users with an industry-leading WQ-XGA display, offering crystal clear resolution with more than four million pixels, for a best-in-class tablet experience for both content consumption and powerful productivity. The Samsung Galaxy NotePRO and TabPRO line is completed by the Galaxy TabPRO 10.1-inch and 8.4-inch. All Galaxy NotePRO and TabPRO tablets are running the most recent version of Android 4.4. 3) The NX30 interchangeable-lens camera has an advanced 20.3 MP APS-C CMOS Sensor, Tiltable Electronic Viewfinder (EVF) and exceptionally fast 1/8000 sec Shutter Speed and 9 FPS continuous shooting capability, to create high quality images with faster than ever performance. The NX30 features NFC and Wi-Fi capabilities—including the ‘Tag & Go’ function—that lets users tap to share memories instantly and easily when paired with NFC enabled mobile devices. Furthermore, the Galaxy Camera 2 captures images quickly and beautifully with revolutionary technology for instant sharing capabilities, thanks to its 16.3 effective megapixel BSI CMOS sensor, 21x optical zoom lens, 1.6GHz Quad Core processor and the Android platform. 4) The MX-HS9000 GIGA Sound, a portable component audio system offering 3400W of robust audio power. 5) Picture Perfect 28-inch UD590 UHD Monitor: Consumers are now able to bring Samsung’s leading 4K UHD technology into the home with Samsung’s 28-inch UD590 UHD monitor, which provides four times the resolution of Full HD (FHD) displays. With a response time of 1ms, the UD590 displays movies, games and Internet-streamed content perfectly and smoothly without any blurring or ghosting for a completely immersive viewing experience. 6) The Xpress C410 and C460, the world’s first colour laser printer series with NFC capabilities. Today at its Southwest Asia Forum, Samsung further proved its leadership in the mobile printing market by unveiling its new mono laser printer and multi-function printers, the Xpress M2885 Series, as well as its series of colour laser printer and multi-function printers, the Xpress C1860 Series. The mono laser printers feature high-speeds of 28 pages per minute, while the colour laser printers can print 18 pages per minute. At the Forum in Bali, Samsung also provided a demonstration of its Business Core Printing Solutions targeted at small- and medium-sized businesses to increase workplace efficiency through easy to use, server-less printing. Business Core Printing Solutions enable these companies to meet their specific document handling, output management and print accounting needs, while delivering robust security, maximising productivity and minimising expenditures. Samsung Business Core Printing Solutions can be utilised through Samsung printers that have the XOA Embedded open platform installed. Samsung Electronics Co., Ltd. is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, Samsung transforms the worlds of TVs, smartphones, tablets, PCs, cameras, home appliances, printers, LTE systems, medical devices, semiconductors and LED solutions. It employs 286,000 people across 80 countries with annual sales of $ 216.7 billion.