More glitter for Sifani with newly refurbished Kandy showroom

Wednesday, 14 August 2013 00:00 - - {{hitsCtrl.values.hits}}

Sifani is a name synonymous with exquisite jewellery that embodies elegance, quality and style not just in Sri Lanka but the world over. The Sifani Showroom located in Peradeniya Road, Kandy opened its doors on 11 August, to our clientele in Kandy. The opening was graced by many distinguished guests. The Sifani Showroom in Kandy has undergone extensive remodelling to unveil a look that is in keeping with the rich cultural heritage of Kandy.

Furthermore, white interiors decked with murals reminiscent of the Kandyan era present a contemporary setting that blends perfectly with antiquity. Guests stepping into the showroom have ample opportunity to view the production of Sifani jewellery from mining to the finished product. The ancient hill capital of Kandy has been selected by Sifani for their first showroom out of Colombo. The showroom was opened in the 70s and has been very successful since. It is patronised by both the residents of Kandy and tourists who visit the ancient city in large numbers. Sharing his thoughts on the Kandy Showroom, Sifani Jewelry Managing Director Rizwan Sahabdeen said, “Unknown to the general public in Sri Lanka, some of the biggest jewellery shops are in Kandy. Even during the early days Sifani had a reputation for offering quality products at an affordable price. So people would come looking

for us in Kandy. During the turbulent times, the business slowed down somewhat, but now I think there is a great future for the revival of shopping in Kandy.” Upon entry into the showroom the guests will be directed towards a 20 to 30 minute documentary detailing the exquisite art of jewellery making; after which, experienced sales personnel who can converse in a wide range of languages will guide the guests through the showroom to view the various gems that Sri Lanka is famous for and also take a peek into the in-house museum equipped with rare specimens from around the world. The guests can then visit the store where they can select their purchases of jewellery from the innovative, extensive and beautifully crafted collection in store. All jewellery purchased in the showroom comes with an international guarantee of two years and this guarantee is extended to other Sifani showrooms located in Colombo, London, Maldives and Seychelles. Commenting on the relaunch of the Kandy Showroom Rizwan Sahabdeen said, “Sri Lanka has a rich history of gem stones. Amidst luxurious surroundings we provide a complete experience in viewing jewellery and design for a foreigner visiting Sri Lanka. Rizwan went on to say, “Sifani is an international company, and we are recognised as a jeweller that is very modern and contemporary in this region. Some of the best hotel chains in the world have chosen us as their jeweller – from the Four Seasons, to the Sixth Senses, to the

Shangri-Las and the Taj Exoticas. These hotels and resorts have chosen Sifani because we are reliable. They know they can trust us to offer their clients the very best quality at all times.” With a legacy of more than four decades, Sifani Jewellers continues to make strides as an exceptional jeweller in the region. With the now newly revamped Kandy Showroom, Sifani is looking forward to see an upsurge in the jewellery industry of Kandy as well as Sri Lanka.