82 million steps recorded by JailBreakers: Virtual step challenge with a twist

Monday, 14 September 2020 00:00 - - {{hitsCtrl.values.hits}}

ayubo.life, Sri Lanka’s most versatile health and wellness app helped Sri Lankans break the shackles of lockdown and limited mobility through JailBreak: a series of step challenges that was launched on 1 July to get more people moving.

The Jail Breaker challenge had a series of five step challenges where participants had to cover different step counts for each challenge. The ayubo.life mobile app logged participants’ steps and translated them into real-time progress within the challenge, recording more than 82 million steps in total from 1 June to 13 July.

Participants were able to track their progress along a predefined virtual route as they continued walking during the designated period. During the challenge, participants followed stories of 10 famous jail breaks from across the world. The competition winners claimed various prizes and the grand prize was a sit up exercise machine from Quantum Fitness.

“We are delighted with Flora Lanka, Healthguard Pharmacy and Quantum Fitness for partnering with us to make Sri Lanka a healthier nation. We are thrilled with the interest we saw throughout the Jail Break virtual step challenge where people consciously walked more than usual. This challenge helped them not just to get fit but build up a routine which will help them stay fit and live happy,” said ayubo.life Chief Executive Officer Chandima Cooray.

ayubo.life works with a mission to create healthier nations by making living healthy easy, affordable and fun. ayubo.life achieves this through an ecosystem of innovative health and wellness solutions in each market it serves. With ayubo.life, one can book a doctor, have a video or in person consultation, get medicine delivered home, book lab tests, receive reports straight to the app, and get these reports reviewed by doctors without leaving home. Embark on a journey of wellness with offerings across fitness, diet, and mind. ayubo.life is owned and operated by Digital Healthcare Solutions Ltd. who operate in Sri Lanka, Bangladesh and Seychelles.