H.E. Marketing launches Soyfresh to combat cholesterol-related complications

Monday, 15 October 2018 00:00 - - {{hitsCtrl.values.hits}}

Cholesterol is a kind of fat. It is produced by fat we consume and at the same time a certain amount is produced within our body itself. Milk food, animal meat based food, chicken meat and other red meats are considered as food containing cholesterol. Intakes of such food directly supply cholesterol into our body.

In addition the liver also produces certain amounts of cholesterol using saturated fat and transfat contained in our food. Nevertheless high levels of cholesterol in our blood increase the risk of heart attacks and other complications in our blood circulation system. High level of cholesterol falls under non-contagious diseases and it has become a cause for a high rate of people to suffer from cholesterol-related complications.

To combat the above H.E. Marketing introduced Soyfresh, a soya milk product into the local market. Soyfresh is produced using herbal soya cereals and this is marketed in more than 30 countries around the world and won the confidence of cholesterol patients.

Soyfresh contains ingredients successful in controlling cholesterol levels of patients showing high percentages of lactose. It is a delicious drink for vegans too. Soyfresh stands high from other soya milk products in the market due to its rich milky taste and it is free of excessive soya bean taste. It is available in your favourite strawberry and chocolate flavours.

H.E Marketing introduced to the market the new soya products such as ‘Protein plus’, ‘Low sugar’, ‘With Brown sugar’ and ‘Added Calcium’ recently at the Colombo Swimming Club.

The selection of Soyfresh to serve in local star class hotels and in the outlets of Barista Coffee chain and the emerging of Soyfresh as a natural herbal drink is a unique reason to be mentioned. Soyfresh supplies required protein amounts to youth’s body helping in maintaining an attractive slim body shape. As Soyfresh contains calcium and free of fat although proteins are present it is an ideal drink for elders too. When elders suffer from calcium deficiency this becomes an ideal supplementary drink.

Soyfresh and its marketing sectors conduct a program – Take Friday & Zero Cholesterol Day around the world to create awareness on cholesterol in helping people to lead a healthy life style.

Soyfresh products are available in Arpico, Cargills, Keells, LAUGFS, etc. supermarkets and pharmacies islandwide.