PIM announces appointment of Dr. Asanga Ranasinghe as new Director

Dr. Asanga Ranasinghe 

With a vision of making the Postgraduate Institute of Management (PIM) into a world-class post-graduate management school, renowned industry professional Dr. Asanga Ranasinghe assumed duties as the Director.

The duty assumption ceremony was held at the PIM premises in Colombo 8.

Among the dignitaries present at the event were University Grants Commission Chairman Senior Prof. Sampath Amaratunge, University of Sri Jayewardenepura Vice Chancellor Senior Professor Pathmalal Manage, former Secretary to the President Lalith Weeratunge, National Savings Bank Chairman Dr. Harsha Cabral, PC, Raigam Group Chairman Dr. Ravi Liyanage, LAUGFS Holdings Ltd. Chairman Dr. W.K.H. Wegapitiy, University of Sri Jayewardenepura Registrar and Bursar, Members of the Board of Management and Board of Study of the Institute, PIM faculty and staff, members of the PIM Alumni Association and current batch representatives of the institute.

Speaking at the ceremony Dr. Ranasinghe said: “My vision for PIM is to make it the centre for management excellence to suit the new world by creating value in people and organisations. We thrive to do this by innovative teaching and learning, insightful and relevant research and publications, enriching collaborations and partnerships, and futuristic capacity building and leadership development, enabled via assured quality, exemplary governance and inspiring sustainability.”

Dr. Ranasinghe is a professional with a breadth of both industry and academic experience for over 30 years with proven leadership success both in Sri Lanka and internationally with a high level of managerial competence across the value chain in the fields of Corporate Strategy, Marketing, Sales and Customer Development, Supply Chain, Manufacturing, and Research and Development. His work experience spans across diverse industries such as FMCG, LPG, Petroleum/Lubricants, Automobile, Agriculture and Modern Retail. He also possesses close to a decade long postgraduate teaching experience and contributes to continuous professional development of self and others in the fraternity in management, marketing and strategy. 

A degree in Chemistry was followed by academic and professional and postgraduate qualifications in marketing and management. His doctorate is on Shopper Marketing, which is a fast-emerging field in business. He has also been able to publish in both local and international journals as well as contribute as a regular writer to business magazines. He is currently a senior lecturer at PIM, the University of Sri Jayewardenepura. Dr. Ranasinghe is also the current Chairman of Sri Lanka Standards Institution.