Saturday Nov 30, 2024
Saturday Nov 30, 2024
Tuesday, 26 February 2013 00:00 - - {{hitsCtrl.values.hits}}
Ferrero Lanka, a leading global confectionary company celebrated its 10th anniversary in Sri Lanka. To commemorate its achievements, the company will sponsor 100 student entrepreneurs in four schools, with the partnership of Young Entrepreneurs Sri Lanka (YESL).
The purpose is to expose, inspire and groom the students in practical business economics and entrepreneurial education, to succeed in today’s global economy with social responsibility.
The Ferrero family is a great example of an Italian entrepreneur family, that in a few decades was able to conquer a leading position in the world, and currently the company operates in more than 70 countries in the world.
In 2010, the company won the Falck family owned business award. This award is given every year by the Italian association of family owned businesses, focused on small and medium owned family enterprises to promote their growth and emphasise the values they uphold (entrepreneurial ethics, meritocracy, social responsibility and sustainability).
Ferrero the brand custodian of Tic Tac, launched its product to the domestic market in February 2003. With the 10 years’ experience domestically and 67 years’ experience in the global market, the main objective is to share the successful business model of a family owned multinational business with the young generation to be entrepreneurial, job creators, to be innovative and to contribute its share to the socio economic development of Sri Lanka.
As a socially responsible, company Ferrero Lanka has always believed on the principle of work, create and donate.
The four schools selected to participate in the project are: Ananda College and Visaka Vidyalaya from Colombo and Trinity College and Mahamaya College from Kandy.
YESL is the member franchise holder of Junior Achievement Worldwide (JA Worldwide) World’s largest and fastest growing, young entrepreneur program, focused on students between five and 25 years. YESL programs are approved by the Ministry of Education and Higher Education, and conducts programs in schools and all the universities.
YESL will conduct the worldwide popular company program which guides students to set up true to life companies, where the members are shareholders, and they elect board of directors; president, marketing director, finance director, production/operations director, IT director and CSR director.
They prepare business plans, conduct board meetings, operate bank accounts, maintain all records, prepare annual reports, declare dividends to the shareholders, liquidate the company, to get the exposure of the business world, and develop their presentation and communication skills and to be self-dependent.
YESL President Patrick Amarasinghe thanked Ferrero for their CSR initiative in recognising the importance of this program and focusing on sponsoring these students to be entrepreneurial and job creators, which is a very important contribution to our country.
