Pin code: Modi wears name on sleeve – and suit
NEW DELHI/AHMEDABAD: There’s no fine print in the manuals of how government heads should dress on formal occasions, but Prime Minister Narendra Modi, already ahead of the curve in matters sartorial, appeared to push the boundaries when he wore a monogrammed pin striped suit with his name — Narendra Damodardas Modi — forming the stripes.
Discussions on whether it was fine style and good form or a thinly-disguised show of narcissism coursed through social media, even attracted global attention. Tweets flew thick and fast, including comparison with former Egypt President Hosni Mubarak who is known to have a similar outfit.
Theorising on narcissism followed. “Considering Narendra Modi forgets names, says ‘Mohanlal Gandhi’, it is not a bad idea that he has printed his name on his suit,” tweeted @Joydas.
Even Wall Street journal’s India Real Time blog and BBC News took note of the suit. Modi’s clothes have impressed Obama too. At the banquet hosted by President Pranab Mukherjee, Obama raised a toast to India and the PM, saying he wanted to wear a “Modi kurta”.
Designer of the suit Raakesh Agarvwal said the name was not embroidered but hand-woven. It requires a special jacquard technique, and the cost is anything between Rs. 80,000 and Rs. 5 lakhs, depending on the fabric.
“This personalised textile is the in-thing ... Burberry to Hermes, all are doing it,” said Agarvwal.
The suit was stitched by Jade Blue, an Ahmedabad-based chain of garment stores favoured by Modi for close to two decades now.
“The suit was stitched from a suit length especially woven for the PM. Modiji is a fashion icon and this was a homage to his strong personalized style of functioning and power dressing,” said Bipin Chauhan, owner of Jade Blue, who also owns the registered label “Modi kurta” — the casual half sleeved kutra worn by Modi. Chauhan declined to reveal the place where the suit length was woven but said it was definitely “Made in India”.
The PM’s sartorial habits invited glowing commentary in the US media when he visited that country in June. (Times of India) |