Thursday Jan 09, 2025
Thursday, 9 January 2025 00:28 - - {{hitsCtrl.values.hits}}
Hutch Chief Executive Officer Saumitra Gupta (third from left) and Chief Technology and Information Officer Asanga Ranasinghe (second from left) with Snowflake and Altria Consulting team
Snowflake, the AI Data Cloud company, announced that Hutch Sri Lanka, a leading telecommunications provider, has collaborated with Snowflake, to modernise its network operations. Through advanced analytics and AI, Hutch aims to deliver personalised services for its millions of customers in Sri Lanka while building a foundation for ecosystem collaboration and data monetisation.
Snowflake teamed up with implementation partner Altria Consulting to help Hutch transition to a modern data architecture. The migration addressed key challenges, including data silos, escalating costs, scalability issues with the existing on-premise data warehouse, and inefficient data governance. These challenges hindered operational efficiency and delayed decision-making.
Hutch selected Snowflake’s AI Data Cloud for its on-demand scalability, enhanced security, centralised data access, and reliable disaster recovery capabilities. The platform’s ease of use and ability to facilitate high availability have empowered Hutch’s corporate analytics, sales, and marketing teams to utilise advanced analytics for creating daily reports and generating actionable business insights.
The adoption of Snowflake’s platform has significantly optimised Hutch’s operations. According to Hutch, data load times were reduced by 60%, dropping from 11.5 hours to 4.5 hours, while the time to insight was halved from 12 hours to 6 hours through advanced analytics. Hutch also achieved a 30% reduction in operational expenses (OPEX) and reduced the workload of its operations team by 60%, enabling them to focus on strategic initiatives.
“Our vision is to foster a data-driven culture within our organisation,” said Hutch Chief Technology and Information Officer Asanga Ranasinghe. “Snowflake understood our challenges and delivered a secure, scalable, and integrated data platform. This transformation has improved customer experiences, enhanced operational efficiency, reduced costs, and opened avenues for monetising data products. Access to near-real-time data allows our leadership team to make faster, informed decisions while delivering lifetime value to customers.”
“The telecom industry is actively seeking cost-effective, innovative strategies to grow in today’s dynamic environment,” said Snowflake Managing Director – India Vijayant Rai. “We are excited to collaborate with Hutch to securely democratise data, leverage Customer 360 insights, and enable personalised customer experiences through a modern data and AI strategy.”
Snowflake’s platform is helping Hutch stay competitive in a rapidly evolving telecom landscape. Hutch is focused on further integrating AI to enhance customer experiences and operational efficiency. Future initiatives include securely integrating data sources for AI model training, strengthening data monitoring capabilities, and enabling secure, governed access to third-party data for personalised services such as insurance, travel, and lifestyle offerings.
Additionally, Hutch also plans to improve network health monitoring, implement predictive maintenance for optimised network performance, analyse usage behaviour to enhance customer retention and service quality, and adopt AI tools like chatbots to boost customer engagement.
By leveraging Snowflake’s cutting-edge AI Data Cloud, Hutch is set to redefine its operations, enhance customer satisfaction, and unlock new revenue streams through data monetisation.