Hutch sets new standard for retailer recognition with Kahawanu Udanaya Season 1

Hutch Sri Lanka successfully concluded Season 1 of its much-anticipated retailer rewards initiative, Kahawanu Udanaya. This milestone marks a key moment which is dedicated to recognising, uplifting, and celebrating the commitment of its valued retailer network across the country. More than just a celebration, this initiative is a testament to Hutch’s deep-rooted belief in empowering its retail partners by creating meaningful incentives, recognising outstanding performance, and fostering a culture of shared growth. Through Kahawanu Udanaya, Hutch aims to celebrate retailer partner success while strengthening its nationwide network as a vital part of its continued journey forward.

Season 1 concluded with a grand event held at Monarch Imperial on 2 April, and saw record-breaking participation, with nearly 10,000 retailers registering for the program. Hutch continues to lead the way in Sri Lanka with a unique mega rewarding scheme of this nature, further demonstrating its unwavering commitment to retailer success. Retailers from all districts actively engaged with the program, showcasing the strength and unity of Hutch’s expansive nationwide presence.

Designed to incentivise top-tier performance, the program rewards participants based on the digital coins they earn through sales of Hutch products and services. Retailers have the option to either redeem their Kahawanu on a vast array of prizes during the Season 1 or reinvest them for future seasons, providing flexibility and long-term value to their efforts.

The event brought together hundreds of retailers to celebrate their achievements. Among the highlights was a Rs. 1 million cash prize won by a top performer. Additional recognitions included a range of high-value rewards such as gold coins, vouchers for electric appliances, shopping vouchers, reloads, and more. To date, over 3,000 retailers have been rewarded through the Kahawanu Udanaya program reflecting Hutch’s commitment to appreciating and uplifting its retail partners across the country.

Speaking about the program, Hutch Sri Lanka General Manager – Sales Tharindu Wijerathne stated, “Kahawanu Udanaya is not just a reward scheme it is a commitment to our retailers and an investment in their journey to achieve their ambitions and aspirations. Season 1 reflected the strong partnership we’ve built with our retail partner community, and we’re proud to lead the way in recognising their contributions in such a meaningful way. This initiative truly embodies our belief that success is shared because at Hutch, we grow together. Together we rise.”

The success of the first season has set a strong foundation for even greater engagement in the following season. Kahawanu Udanaya Season 2 is set to elevate the rewards experience to new heights. Along with the Rs. 1 million grand prizes, Hutch is also introducing Rs. 5 million cash vouchers in collaboration with United Motors, which can be redeemed for purchase of a vehicle. offering unparalleled incentives to top performers. There are no limits to the prizes. It is not a race to win. Every performing retailer can redeem extravagant prizes as to the coins accumulated.

Retailers have responded enthusiastically, with growing numbers signing up and actively participating in the program. Hutch’s effort to reward and uplift its retail partners has not only created a more motivated and loyal network but has also extended meaningful benefits to their families, whether through financial rewards, travel experiences, or lifestyle upgrades. This holistic approach contributes directly to the ongoing growth and success of both our retail partners and Hutch as a brand.