Etisalat launches aggressive expansion drive, adds 300 more towers

Strengthening its mobile connectivity island-wide and enabling faster and seamless mobile internet services, Etisalat Lanka has announced its improved point-to-point connectivity expansion with the inclusion of 300 towers to its existing network across the country. 

Responding to growing consumer needs, the global mobile service giant is gearing up to provide customised personal and corporate data plans while improving customer experiences across all regions in Sri Lanka.

“With the recent fortifications to our network and hardware alike, Etisalat’s customers are now empowered with faster and reliable mobile internet connectivity, offering our subscribers seamless connectivity across Sri Lanka,” Etisalat Lanka CEO Suleiman Salim Alkaabi said. The recent improvements of faster and reliable connectivity is due to the Etisalat tower roll out project which began in 2014 and the mobile telecom service provider acknowledging the Sri Lankan Government’s initiative to expand 3G coverage throughout the country.

Driving customer reach, connectivity, value and convenience, Etisalat has always been known for its reliable internet speed. By improving its network coverage in targeted regions in the country, Etisalat has further enhanced its services and experience to enhance the evolving lifestyle needs of Sri Lankans. 

Etisalat is the first mobile telecommunications provider in Sri Lanka to celebrate 25 years of service excellence. Etisalat Lanka is a fully-owned subsidiary of the UAE-based Emirates Telecommunications Corporation, which is ranked amongst the top telecommunication companies in the world. The Etisalat conglomerate connects 19 operations in 19 countries, offering opportunities for synergy with other operations in the region. 

Etisalat continues to discover new horizons and explore new possibilities as one of the most powerful players in the industry. The brand is set to journey beyond conventional boundaries to empower the lives of every Sri Lankan. At the heart of Etisalat’s constant innovation of products and services is the hope of inspiring and enriching people. Etisalat’s focus extends from its customer to the greater community. 

While uplifting the lives of many Sri Lankans, Etisalat also continues to make giant strides in the domain of communication innovation through nationwide High Definition Voice Technology (HD Voice), a first in the Sri Lankan market, as well as Etisalat AppZone, which involves individual app developers and industry software developers.  

Redefining the cornerstone of innovation, Etisalat believes in customer centricity through quality and value creation. Etisalat extends services to the Sri Lankan business community by providing Enterprise Solutions, which enables its clients to be connected with the world. Offering Sri Lanka’s most cutting-edge Internet solutions with Dual Carrier HSPA+, Etisalat is currently the fastest-growing telecommunication network in Sri Lanka, having surpassed more than four million subscribers.